Kathryn Royster, Author at Inman

Kathryn Royster

Contributor

Kathryn Royster is Marketing Director for HouseLens, the nation’s largest provider of visual marketing solutions for the real estate industry. She has also served as a contributor to Livability.com, Business Climate and numerous community and e... Read more

Kathryn Royster is Marketing Director for HouseLens, the nation’s largest provider of visual marketing solutions for the real estate industry. She has also served as a contributor to Livability.com, Business Climate and numerous community and economic development magazines nationwide. Kathryn’s person real estate passion is old houses: living in them, renovating them, and advocating for their preservation.

Kathryn's Stories

Is fall the best time of year for listing photos?

Yes! And here's how to take advantage of this colorful season for stellar listing photos

Oct 22

10 deep cleaning tasks all sellers should do this spring

Get ready for photographers and potential buyers in one fell swoop

Apr 11

12 live video ideas that work across platforms

Excited about shooting but short on ideas? Try these suggestions

Mar 12

9 do's and don't's for planning a listing shoot during the holidays

Make the process run smoothly for sellers, and they’ll be doubly impressed by your skill

Dec 11

Show, don’t tell: 5 steps for making a video bio

Know your strengths, and find a way to communicate them

Sep 26

10 ICSF marketing truths that smacked me in the face

To market to and serve clients effectively, you’ve got to understand what makes them tick

Aug 18

7 tips for crafting a real estate agent bio that will smoke the competition

How to stand out among your peers

Aug 4

What goes into 'quality' real estate photography?

No matter what, the home absolutely must look its best

Jun 28

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