Opinion
It's time to be accountable for our listing advertisements, and let go of subpar practices that make us all look bad
by Lyndsey Casagrande | Feb 27
Improve your property marketing in 6 steps
by Christy Murdock Edgar | Dec 13
Opinion
Capture the reader’s attention right away, and touch on the top selling points such as views, location, lifestyle and design
by Troy Palmquist | Nov 15
This crash course in smart homes will help you impress your techie buyers
by Sarah Richardson | Nov 9
Opinion
10 tips to stand out among the endless string of online properties
by Richard Nolan | Jan 19
Listing descriptions are your opportunity to grab potential buyers’ attention, don’t mess it up
by Kevin Nelson | Oct 16
Opinion
The industry leans toward hyperbole in listing descriptions, presentations and attitudes
Agents: Pay attention to what you write
by Laura Ure | Jun 14
What are the most common keywords in your neck of the woods?
by Inman | Apr 19
A new analysis from Zillow Digs showed that listing descriptions mentioning barn doors, subway tile and farmhouse sinks sell faster and at a higher price
by Caroline Feeney | Apr 14