Zillow Showcase listings get marketing bump with analytics
The insights dashboard is designed with transparency in mind, allowing agents to unravel which home features may be leading to more online attention
by Craig C. Rowe Apr 17
Super App stronger, Zillow acquires Virtual Staging AI
Another online space editor means the portal leader continues to focus on helping agents better serve sellers and buyers better grasp the potential of a prospective home
by Craig C. Rowe Oct 9
Zillow Q2 revenue exceeds expectations, grows 13% to $572M
Better-than-expected residential segment bolstered Seattle-based portal's Q2 performance, which saw growing revenues, slimming losses as it zeroes in on 'fully-integrated' homebuying
by Marian McPherson Aug 7
Zillow CEO Barton: We're moving beyond the 'Portal 1.0' experience
In his first Inman Connect appearance since 2021, Zillow CEO Rich Barton discussed accelerating tech innovation and the next evolution of the residential portal experience
by Marian McPherson Jul 31
'It's an arms race': How portals are adapting to the commission crunch
The upending of NAR's cooperative compensation rule is a double-edged sword for Zillow and its rivals, experts told Inman. These are the tools and tactics they're adopting to suit the moment
by Marian McPherson May 28
With Matterport buy, CoStar makes it a ground game
Opinion
Homes.com's $2B investment in 3D tech indicates the ground assault has started, as it looks to absorb terabytes of property meta-data upstream into its products and marketing campaigns
by Craig C. Rowe Apr 23
Here's how Zillow's new 'super app' is driving revenue growth: DelPrete
Zillow is diversifying its revenue along the transaction — what it calls its super app — and is outperforming a depressed market, Mike DelPrete writes
by Mike DelPrete Mar 1
Zillow teams up with Howard Hanna to offer Listing Showcase
The technology platform is designed to improve marketing for listings. Now, Howard Hanna agents will get to exclusively offer the tool to their clients in Pittsburgh and Cleveland
by Jim Dalrymple II Feb 29
Susan Daimler at Inman Connect
With more data showing that sharp, professionally edited photos help homes sell faster, products like Listing Showcase+ are well positioned to gain traction in an inventory-starved market
by Craig C. Rowe Feb 23
Zillow's Immerse app promises 'jaw dropping' 3D home tours
Zillow Immerse is the latest in a series of software releases from the home search leader as it moves toward an agent services model, collectively referred to as its 'super app'
by Craig C. Rowe Feb 2
'Listing of the future' will be virtual and multipurpose: ICNY
AI-driven, personalized listings will include an immersive virtual tour experience and data will be used not just for sales and marketing, but also restorations, renovations and appraisals
by Matt Carter Jan 26
Zillow President Susan Daimler defends long-gestating 'super app'
The portal executive also declared that she didn't think the 'Your Listing, Your Lead' approach of Homes.com serves either agents or consumers well
by Andrea V. Brambila Jan 25
AI Can Change How You Win Listings in 2024
Since the first chatbots simulated human conversation, AI has been revolutionizing everything from how we listen to music to predicting natural disasters
by Alison Ferenczy Nov 29