Don't fret, iPhone photographers, SnapSnapSnap will prove 'em wrong: Tech Review
The app's maker, BoxBrownie, claims that in blind testing, people couldn't tell the difference between a professional photograper's work and an photo taken with its app
by Craig C. Rowe Jul 28
How to shoot your own listing videos and photos on the iPhone
Using your iPhone to capture professional quality marketing collateral for your listing is possible. These pro tips will help you make your snaps stunning
by Latham Jenkins Mar 8
Show your agents love — and build their businesses
It's the middle of winter, and your team is wrestling with new habits and resolutions. Show them appreciation with tools that will help them capture business, not just words of encouragement
by Rachael Hite Jan 10
Say 'funding!' Photography software firm Aryeo closes on $3.5M
Aryeo’s vertical SaaS (software-as-a-service) product facilitates workflow for creating and organizing an agent’s property photos, videos, floorplans and documents
by Craig C. Rowe Oct 17
Clean your house, photographers tell homesellers in new survey
The points raised will likely not surprise many, but until MLSs around the country stop publishing bedroom photos with clothes on the floor and pots in the sink, here is a reminder
by Craig C. Rowe Sep 22
What other agents are highlighting (and hiding) in listing photos
Using fancy computer techniques, researchers analyzed more than 14,000 photos of homes for sale. From bedrooms to decks, here are the most popular features
by Daniel Houston Jun 22
The photo is the future: Agents will never have to enter listing data again
New smart photo technology is poised to help reduce data entry tasks and improve accuracy for agents, all with the ease of snapping a picture
by Joe Jesuele Jun 9
The holiday gift guide real estate agents actually want you to shop
Struggling to come up with gift ideas for the real estate agent in your life? Inman has you covered
by Daniel Houston Dec 9
VHT acquires TourFactory, partners with parent Collabra
VHT and TourFactory both provide photography services geared to the real estate industry. They believe the new deal will create the largest network of its kind in the US
by Jim Dalrymple II Dec 2
Virtual staging more popular than conventional staging
A new report from HomeJab also indicates agents prefer video tours over 3D tours
by Jim Dalrymple II Oct 19
How this new agent sold her first $15.5M home at the height of COVID
It takes unwavering confidence, social-media savviness and superior relationship-building skills to navigate (and successfully complete) one of the highest recorded sales in the state — especially as a new agent. Here's how Siena Dorsey of The Agency did it
by Siena Dorsey Sep 21
Can 3D tours upend pro listing photos? Not likely
Although 3D tours certainly saw an uptick during the pandemic, using them on every listing isn’t practical or necessary — especially in a hot market. Here's why traditional listing photography, despite its flaws, will still be standard practice
by Anthony West Sep 9
Virtual tour provider EyeSpy360 to expand through Meero agreement
Meero raised $230 million in 2019 to expand its ability to connect visual artists with businesses in need of marketing assets
by Craig C. Rowe Aug 19
The virtual staging advantages even naysayers can’t deny
COVID-19 took virtual staging from the wings and placed it center stage. Now that we have, through necessity, experienced digital staging firsthand, it will be a dominant factor going forward
by Carl Medford Aug 11
All the intel you need about listing tech this August
This month, we're sharing terabytes of knowledge on listing tech, its evolution and best practices tailored for today's increasingly digital world
by Inman Aug 2