Only 29% of agents are doing deals. Here's how to be one of them
From underqualified agents to mindless recruiting practices, team leader Carl Medford outlines the things that need to change in order to elevate the industry
by Carl Medford Feb 6
5 critical areas that agents cannot afford to skimp on in 2025
Sales stats may look like 1995, but this is not the time to go cheap on professionalism and fiduciary duties in our industry, Rachael Hite writes
by Rachael Hite Feb 1
Get no respect? Here's how to elevate our profession
Broker-owner Butch Leiber offers tips for providing a higher level of service to clients and conveying a higher level of professionalism to the public
by Butch Leiber Nov 22
8 reasons top-producing agents despise going into the office
Opinion
Is your office the one everyone talks about for all the wrong reasons? Consultant Rachael Hite says your 'fun' office just might be the opposite
by Rachael Hite Aug 5
Is there a right way to dress as a real estate professional?
EXp's Russ Laggan offers tips for identifying your personal and professional style and putting it to work for you as a memorable differentiator with clients and colleagues
by Russ Laggan Jul 29
Here's the most unprofessional thing you've seen an agent do
On social media, on the phone or face-to-face, here are the agents who are putting their worst out into the world
by Inman Jul 9
unprofessional, lazy, stuck, writers block, mistakes, bored
As a real estate agent, your reputation can make or break your business. Christy Murdock shares 7 things that can significantly damage your professional image and what you can do to avoid them
by Christy Murdock Jul 7
negative review, bad, reputation,
Your reputation precedes you in every meeting, showing and negotiation, writes coach Darryl Davis. Every interaction either enforces it or enhances it. Protect it fiercely, and nurture it carefully
by Darryl Davis Mar 9
Agents who don't read the contract are committing 'malpractice'
Frances Katzen and Courtney Poulos spoke with moderator Dana Cadena about the importance of buyer brokers, challenges to professionalism in the industry and more at ICNY on Thursday
by Lillian Dickerson Jan 25
Real estate's reputation is taking a beating. Blame NAR and reality TV
Opinion
From unrealistic portrayals on reality TV to NAR's unfolding scandal, the industry's reputation will suffer until consumers are offered a better deal, writes NextHome broker-owner Edward Svec
by Edward Svec Sep 6
I'm a real estate agent. You can't tell me what to wear on the job
Opinion
It’s time to recognize that the business of selling homes doesn’t require a blazer, but it does require personality and skills, and that is not one-size-fits-all
by Rachael Hite Feb 13
How to make a brilliant first impression on Day 1
In a competitive industry, making a strong first impression can be just as important as your experience, according to The Agency’s Mauricio Umansky. Take the time to stand out
by Mauricio Umansky Jan 26
Back to the office? What real estate agents should wear
It’s time to trade in those sweats for 'real' clothes. But what constitutes professional attire now?
by Troy Palmquist Nov 19
Luxury is about level of service: 5 tips for beginners
Mastering the luxury market can be rewarding — but it’s also a lot of work. If you want to take the plunge into the world of the high-end, here are a few skillsets to hone
by Natalie Hamrick Oct 12
Think before you post! The line between funny and unprofessional isn't so fine
Opinion
The real estate business is insane right now. You’ve got frustrated buyers. You’re (rightfully) frustrated — and humor is a great escape. However, it's also rife with danger. Here's why you should think before you post
by Jay Thompson May 12