Purplebricks, UK real estate brokerage headed for US, misled consumers, regulator rules
UK agency investigated marketing campaign that touted savings for Purplebricks clients
by Teke Wiggin Jul 7
Purplebricks picks California as first US expansion target
Brokerage is looking to bring on hundreds of the Golden State's experienced agents
by Teke Wiggin Jun 15
Traditional vs. tech: UK real estate incumbent reacts to digital disruption
Opinion
For every disrupter, there are those being disrupted
by Mike DelPrete May 10
Coming to America: 6 things Purplebricks needs to know about U.S. real estate
Opinion

U.K. hybrid brokerage Purplebricks charges consumers a set fee to “instruct to sell” — for us Yanks, that means list a home with an agent. The company has expanded to Australia, and now it’s raising funds to bring its tech-based model to the U.S. in the second half of 2017.

by Chris Rediger May 10
How Dan the estate agent (and his client's kids) became an Instalegend
Blogger Lorna Hayward shared a post of her agent with her kids that went viral
by Amber Taufen Mar 24
The winning formula of an online real estate agency: Lessons from eMoov
How a leading U.K. company is pumping efficiency and transparency into the homeselling process
by Mike DelPrete Mar 21
Purplebricks, UK hybrid real estate brokerage, to invade US with $60M
Firm peddles a high-tech, low-fee offering and aims to recruit highly experienced U.S. agents
by Teke Wiggin Mar 16
Real estate disruption is coming, and it looks a lot like Purplebricks
Opinion
Big change doesn't always come in the same package
by Mike DelPrete Jan 4
3 models changing how houses are bought and sold
Opinion
What to expect from real estate innovation
by Mike DelPrete Nov 11