Opinion
Although new agents worry about contracts and contingencies, their real focus needs to be on lead gen for that all-important first listing
Opinion
Not sure what to get your favorite mom or 'office mom' for Mother's Day? Here are 5 things that are guaranteed to be on their wish list
Opinion
Potentially one in four of your customers face some mental or physical barrier when navigating life. Rachael Hite asks, if someone with a disability wanted to attend your next open house, would they be able to tour the property?
Opinion
You told us it works and that you need to be safe while doing it. Here is what our readers (and the data) have to say about door-knocking for listings and new business
Opinion
A teenager was shot for being at the wrong address. Telling your agents to door-knock for new business is dated advice, and it could be deadly. It’s time to stop door-knocking
Opinion
Trainer Rachael Hite used the ultimate cheat to update her headshots — AI. 10 pics and a few days yielded 100 results. Here's what she learned and how it could save you money
Opinion
Inman Contributor Rachael Hite wrote 'I'm a real estate agent. You can't tell me what to wear on the job' back in February as a response to an agent-broker perspective article. She couldn't have predicted the outsized response that followed
Do we finally have a cure for 'a bad case of the Mondays'? Bare Minimum Mondays are less about slacking off and more about creating a sustainable energy and creativity for the whole week
There are 12 brand archetypes based on common themes, personality traits and marketing niches. Take our quiz to find out which one looks most like you
If the recent influx of agents dancing for views on their social channels gives you the ick, try these 5 short-form content ideas instead
Opinion
This week, Byron Lazine and guest host Lisa Chinatti discuss the tax on single renters, agent dress codes and the state of inflation in Left, Middle, Right
Opinion
It’s time to recognize that the business of selling homes doesn’t require a blazer, but it does require personality and skills, and that is not one-size-fits-all
Opinion
A new year and yet another agent is missing. How many days would it take for your network to report you missing?
It's the middle of winter, and your team is wrestling with new habits and resolutions. Show them appreciation with tools that will help them capture business, not just words of encouragement
Opinion
We are rolling into a new year whether you are ready or not. Here are 23 resolutions, unpopular opinions and hard truths that just might change your business in 2023