Real CEO Tamir Poleg takes 2023 Inman 'Innovator of the Year' award
The Real Brokerage founder Tamir Poleg and his executive team walked away with Inman Innovator Award's highest honor, thanks to their amazing strides in tech and recruiting
by Marian McPherson Aug 10
The Real Brokerage more than doubles revenue, agent count in Q2
NYC-based Real Brokerage's Q2 revenue increased 65% year over year to $185.3M. Despite raising fees in Q1, its agent count grew 105% year over year, according to an earnings report
by Marian McPherson Aug 10
Real Brokerage CEO Tamir Poleg: 'We are on fire'
Poleg insists that he admires what eXp has built and shared his company’s prospectus with its CEO Glenn Sanford before going public, but never heard back
by Craig C. Rowe Aug 8
Compass nabs top-performing Coldwell Banker agent
Tacoma's Margo Hass Klein joined Compass this week, according to the company. She's the latest in a string of Coldwell Banker agents who decamped for Compass this year
by Jim Dalrymple II Jun 23
Real Brokerage CTO: AI 'extremely useless without proprietary data'
The Real Brokerage has already taught GPT how to help agents. But failing to use the same software or work with the same data results in few opportunities, CTO Pritesh Damani told Inman
by Craig C. Rowe Jun 12
With 'Leo' launch, Real Brokerage leverages GPT
The Real Brokerage is using GPT to assist agents and brokers in their use of reZEN, the company's deal software. The tool tagged 'Leo' will be leveraged as an ever-present concierge
by Craig C. Rowe May 4
Mike DelPrete weighs in on the rapid rise of The Real Brokerage
The company's transaction growth in 2022 was second only to eXp's. Here's what's fueling its rapid rise, and what to expect after its 'exponential growth phase,' according to analyst Mike DelPrete
by Mike DelPrete Apr 12
With Compass as North Star, new brokerages break free of legacy models
There is proof that some good is emerging from the industry boat race that Compass created. Its wide, frothing wake helped other alternative brokerage messages reach the surface, and agents are responding to it
by Craig C. Rowe Dec 13
The Real Brokerage names Sharran Srivatsaa as new president
The company said serial real estate entrepreneur Sharran Srivatsaa would help guide it as it continues expanding to new markets
by Taylor Anderson Dec 12
Agents should probably learn to play nice with institutional investors
Institutional investors are a growing presence in the US real estate market. The savvy agent should learn how to adapt to their ways — even if it feels a little bit unnatural
by Lillian Dickerson Jul 27
Virtual brokerage Real announces $20M funding round
The $20 million equity investment deal will enable Real to improve its mobile app and expand its footprint to 50 states and several international markets
by Marian McPherson Dec 3
Indie real estate brokerages joining cloud-based competitors, like eXp Realty and Real
EXp's absorption of Tropical Realty team highlights budding trend
by Teke Wiggin May 17
Real, a virtual brokerage, rolls out agent recruitment program
New incentive system is designed to build on Real's momentum
by Teke Wiggin Aug 15
Houston brokerage Real aims for New York success with agents from around US
Powerful marketing of NYC attracts tech-savvy Houston brokerage
by Britt Chester Jun 22