real estate lead generation
Show up more, care more, and stay consistent when others give up
A lead magnet isn't a marketing hack. It's a system
While CEOs trade barbs, real estate agents are focused on how to take home more in commissions this year than last year
Every market shift creates opportunity, but only for those willing to adjust, Jimmy Burgess writes. The agents who grow fastest are the ones doing what works now
A new quirk in the Threads algorithm showed Josh Ries that if you give leads too much information too early, you overwhelm them and lose them
What if 'not for sale' didn’t mean 'not interested'? Unlisted CEO, Katie Hill, unpacks her startup that’s turning heads by unlocking the hidden inventory between 'just browsing' and 'for sale'
As you seek to put together a lead-generation strategy, Josh Ries provides a starting point to help you determine who you're talking to
Jim Trueblood built the largest Zillow and Realtor.com partnership in Indiana, scaled a 225-agent brokerage and did it all by betting big — on himself, leads and raising the darn standard
CAR issued a statement broadly in support of referral fee disclosure just days after a group of Realtors at NAR voted against expanding disclosure requirements
The proposal would have amended the Realtor Code of Ethics to expand what sources of revenue must be disclosed to clients. It passed one vote — but was rejected in a final round
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
The ability to make lead-gen phone calls allows real estate agents to pad their bottom line by avoiding the expense of paid leads, Carl Medford writes
On this episode, The Minnesota Real Estate Team leader unpacks his human-first approach to scaling his team to 215 agents who did 1,600 sides and $621M in 2024
Opinion
A challenger’s mindset separates leaders from followers. Greg Hague offers 7 standards to question with the consumer’s interest as your compass