Opinion
The true test of success is how well brokerages are able to combine cultures after a merger
Local or national? Private or public? Real estate leaders rethink how consumers shop for homes
Remax's Q1 results show North American agent count and revenue slipping
Here are the most essential stories of the week, according to Inman readers
'We will see more of these smaller acquisitions for sure': Russ Cofano
The merger gives real estate pros within the eXp ecosystem access to a franchise model
'I deeply believe the best days of this company are ahead of us': Real CEO Tamir Poleg
Opinion
3 audiences. 3 battle plans. 1 thread that ties them together
Industry expert Russ Cofano flags a conflict at the heart of the Real-REMAX deal
A changing brokerage landscape and the rise of tech-forward brokerages created a vicious cycle
Opinion
The merger solves some problems, while introducing a new set that will be much harder to unwind
Opinion
Refuse to be out-marketed by platforms with billion-dollar budgets
Zillow Preview listings will appear on Realtor.com, expanding pre-market access across platforms
Opinion
What Rocket, Redfin, Real and REMAX are actually building
No one is being forced to switch tech platforms. But both Compass and the Real Brokerage face incentives to persuade