real estate is a service business
Consumers are attracted by great products but retained by great service. Zac Kennedy breaks down how to 'click' from ruthless product marketer to empathetic service provider
by Zac Kennedy Feb 11
referral marketing
You’re never speaking to just one person. You’re speaking to their entire unseen network, Jeff Sibel writes. Real estate rewards long-term relationships more than short-term commissions
by Jeff Sibel Jan 7
7 ways to know your business is thriving (even if the market isn’t)
The market doesn’t have to determine the trajectory of your real estate business
by Jimmy Burgess Aug 10
How to define your target audience without losing existing business
Build your brand around a location or property type you're passionate about, Nick Schlekeway writes, and watch your business take off
by Nick Schlekeway May 7
In like a lion: 10 ways to grab market share this spring
You don’t need to hustle harder this spring, broker-owner Amy Stockberger writes. You need to systematize smarter to develop repeat and referral clients as the foundation of your business
by Amy Stockberger Apr 29
Your step-by-step referral-based real estate business blueprint
Bernice Ross interviews Verl Workman, who provides insights from his new book to help agents and teams create leverage and generate 'raving referrals'
by Bernice Ross Mar 13
How agents can rise to the top of their market in the next 90 days
Real estate coach Jonathan Lack shares insights for what agents can do in the next 30, 60 and 90 days to perform at a higher level in the wake of commission lawsuit settlements
Has Compass cracked the repeat and referral code? The Download
On today's Download, check out Compass' new tracker tool, then check out some of our best recent advice on keeping those past clients percolating through your pipeline
by Christy Murdock Jul 28
Is it worth it? The cost risks of 10 traditional marketing tactics
Real estate marketing tools and tactics can cost time, money, energy or repeat business, and therefore, it's imperative to parse through what's worth the investment and what's not
Repeat customers on lock! How this agent achieves a 99.7% repeat client rate
Opinion
If you’re looking for consistent growth in your business, make sure you are devoting time and effort to the people who already know, like and trust you. These relationships are the seeds for future growth
by Jimmy Burgess May 1
Brokers: 'Leverage everything you can' to get agents leads
From inside sales agents and online leads to repeat and referral business, brokers need to pull out all the stops to help agents generate leads
by Lillian Dickerson Oct 26
Podcast: The 4 secrets to setting up a money-making database
When you have the skill set, you'll have the mindset
by Tim & Julie Harris Nov 17
A network of threads connecting pins on a board
The things you think are making you money really aren't
by Tim & Julie Harris Nov 16