Level up! Grow your skills with these designations and certifications
Opinion
If you are looking to niche down your business and learn to be an expert, there is a designation or certification out there to help support your education
by Rachael Hite Oct 21
3 ways to think longer-term marketing strategies
Opinion
Let's face it: It's so easy to get caught up in the here and how. Being on top of current client needs is necessary, but it shouldn't come at the expense of a long-term plan to keep your pipeline active
by Molly Briscoe Oct 11
6 steps for making your real estate brand pop in a crowded market
Being friendly and approachable in your branding — and in person — is an essential element for making a positive first impression on prospective clients
by Luke Babich Sep 30
4 pillars of creating a strong, relevant brand identity
How do you stand out in a crowd? Focusing on these 4 pillars will help your brokerage create a consistent and memorable brand
by Rainy Hake Austin Sep 29
Help your buyers decide whether or not to waive the appraisal contingency
When it comes to appraisals there are plenty of opinions to go around. Understanding the pros and cons of contract contingencies is essential for you and your client
by Bill Gassett Sep 22
Median sale price dips below $400K as existing-home transactions slip
The median sale price of an existing US home declined to $389,500 in August, down from July when it sat at $403,800, according to data Wednesday by the National Association of Realtors
by Ben Verde Sep 21
Agent Outlook: How will the market determine your strategy?
This is where market psychology and behavioral finance gets interesting. Eric Forney of Livian shares this week's market insights and says it time to focus on what counts
by Eric Forney Sep 15
Women in real estate are having a moment, and it's about damn time
Opinion
Women in the industry are raising hands and taking action. They’re not talking about glass ceilings or not enough seats at the table anymore; they’re creating new tables
by Dani Vanderboegh Sep 13
Goldman Sachs predicts 2024 recovery: The Real Word
Opinion
Byron Lazine and Nicole White discuss the Goldman Sachs prediction on falling home sales, the return of the 40-year fixed mortgage, California blackout risks and Apple’s iPhone 14 event
by Byron Lazine Sep 9
10 fresh ways to make buyers fall in love with your autumn listings
September is a fantastic time to refresh your listings and create unique, eye-catching marketing campaigns that will get your listings sold now
by Bernice Ross Sep 9
4 ways to help first-time homebuyers map out their way to a new home
The road to becoming a first-time homeowner is filled with challenges for buyers and agents. Planning a well thought out route for these special transactions can help both you and your client stay on course in any type of market
by April Murphy Sep 7
New agent advice that sticks and won't leave you stuck
There is a great deal of advice floating around for new agents who are trying to establish themselves and start their careers. Ted Clair shares with Tom Toole what his focus is right now as a newbie in a shifting market
by Tom Toole Sep 7
Stop chasing social media trends: 7 marketing mistakes agents make
Has your marketing presence taken a tumble? It may be time to review your current plan and make sure that you are not making these common errors
by Luke Babich Sep 6
How to turn your Facebook friends into Instagram followers
Ready to build more traction on your Instagram account? These essential tips will help you understand the differences between Facebook and Instagram audience building methods
Your 30-day plan to detox from overspending and get back on track
Being a small business owner in a down economy can feel like a heavy burden, but take heart! Smart budget tactics and collaboration can help you weather the storm
by Rachael Hite Sep 6