Twelve-year-old independent brokerage Tru Realty has joined Keller Williams, according to an announcement on Thursday. Tru Realty has generated $450.6 million in sales volume since 2021
As billions flow into proptech, indie brokerages can thrive by seeking out solutions that keep agents focused on their clients
Indie brokerages are nimble and growing, prompting real estate insiders who took the stage at Inman Connect New York to call for a new category as their market share increases
Indie brokers Kofi Nartey, Terrance Murphy and Sarah Richardson shared what led them to branch out on their own and the keys to building a brand that lasts
Brokers advised evaluating whether social media messages might come off as 'tone-deaf' but disagreed on whether to express political opinions publicly at Inman Connect Now
Seasoned executives from 3 brokerages give ideas on how to best service agents and the consumer
Sarah Richardson chats with Inman about staying competitive, choosing from a wide array of tech vendors and the importance of building a strong agent culture
In a panel at Inman Connect, Tru Realty CEO Sarah Richardson said her iBuyer division now uses 12 callers to make 40,000 calls to potential homesellers a week
This crash course in smart homes will help you impress your techie buyers
Opinion
Adaptation and proper training will hold the key to using technology to our advantage
Watch the pros work through roadblocks for the Inman audience