Nearly 3 years after 'Saturday Night Live' declared 'real estate is your sex now' in a popular Zillow parody, mind share around the industry is sagging, according to an Intel analysis of traffic data
Homeowners feel locked in and for good reason. But sellers should know the other side of the coin too, agents argued at Inman Connect
Agents are adapting to the new normal with Matterport tours, buyer prequalification requirements and by taking full advantage of the tools already available to them
'Grow when your hair's on fire,' Keller Williams broker Sarita Dua said at ICNY
Top agents share tips for giving sellers realistic expectations about what kind of experience they’ll have while their home is on the market
Today's sellers may have done their own research and come up with their own prices, so it's up to agents to manage expectations and gently deliver reality
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How I’m working with Keller Williams to shape technology and transform the customer experience
Sarita Dua, MAPS Coach at Keller Williams, offers her thoughts on the future of real estate leadership
Sarita Dua asks: Where does your 'why' in real estate STEM from?
How Sarita Dua manages to keep her business running while she travels the world
The principal broker shares her top business priority
The top agent talks about striking a work-life balance that works for her life
Hiring slow, firing fast and more from a principal broker
AskSarita Team/Keller Williams principal broker gives her 2015 outlook