Protect yourself from a TikTok ban: Diversify your social media
Opinion
Diversifying your social media is essential amid TikTok's uncertain future. Jessi Healey explains how to expand and safeguard your online presence
by Jessi Healey Mar 15
How to amplify authenticity in today's tech-driven world
Watch the latest Inman Access class with social media expert, Giselle Ugarte, to learn how to elevate your connections with clients, humanize your online brand and grow your business
by Claire Buzzanca Mar 8
15 Instagram accounts agents can learn from in 2024
Jimmy Burgess shares 15 agents, team leaders and trainers who can help you find the perfect mix of content to grow your Instagram channel
by Jimmy Burgess Mar 8
'It's bulls@#$!' — Glennda Baker on the authenticity of AI
Baker took to the largest of industry stages, Inman Connect New York, to offer a retort to a social media take that her style of video was no longer relevant
by Craig C. Rowe Jan 25
How Katie Lance empowers real estate pros with social media
As part of his Snapshot series, Brandon Doyle learns how, in a world where digital presence is increasingly crucial, Katie Lance is empowering agents and brokers to thrive
by Brandon Doyle Dec 7
Women are supporting women on Threads. Should you?
Opinion
The Threads app has exploded with posts of Women Supporting Women, an effort to grow community and connect with other like-minded women. Should real estate agents join in?
by Jessi Healey Nov 30
Take 5 minutes, make this change to your Google Business Profile
Marketing director Kate Hulbert shares this quick and simple update to make your social media and digital marketing more effective and targeted
by Kate Hulbert Nov 27
Strategize for success: Your 2024 social media playbook
Join Katie Lance in this week's Inman Access class and learn how to create a social media calendar that will drive engagement, boost your business and keep you winning through 2024
by Claire Buzzanca Nov 22
3 things you should do on your Instagram Story today
This week, Sue 'Pinky' Benson explains the three things real estate agents should be doing on their Instagram Stories
by Sue Benson Nov 13
Seal the deal with Instagram leads to generate 10% more business
Instagram expert Michelle Berman-Mikel teaches you to actively prospect and convert your Instagram connections into buyers and sellers who only want to work with you
Start your next IG conversation to generate 10% more business
According to marketing expert Michelle Berman-Mikel, saying the right thing, then moving the conversation into the real world, allows you to create a social media strategy that converts
8 video marketing strategies that grew my real estate team
According to team leader and new Inman contributor Sarah Bennett, video marketing provides tremendous return on investment when you follow these strategies
by Sarah Bennett Nov 7
Don't let social media become your worst nightmare
Opinion
The wrong social media post is like a vampire: It lives forever and sucks the lifeblood of your reputation. Trainer Rachael Hite offers 3 tips to repel bad juju online
by Rachael Hite Oct 31
3 hauntingly good tips for elevating your Halloween marketing
Learn how Los Angeles Realtor Sierra Schotts turned her latest listing into an opportunity to have some fun during spooky season
by Sierra Schotts Oct 27
5 fresh, must-try ChatGPT strategies for next-level results
Artificial intelligence tools like ChatGPT provide unprecedented leverage when you know how to use them effectively. Jimmy Burgess and Andy Beal discuss how to use ChatGPT to the fullest
by Jimmy Burgess Sep 28