On this episode, The One Team leader, Byron Lazine, shares his journey from submarine mechanic, to bankruptcy, to top Connecticut team leader and CEO of BAM
The TikTok Oracle deal and the rise of meme culture highlight how control of platforms shapes not just marketing, but the way audiences see the world
Agents are starting to incorporate artificial intelligence into their technology suites, according to a new survey from the National Association of Realtors.
Mark Sivek was due to join the association's Board of Directors in 2026, but was removed from appointed positions after derogatory remarks about late conservative activist Charlie Kirk
When Marie Lee started out as an agent, she had a small sphere and not much to build a business on. But she used social media to show that she was busy — even if she had to fudge the details
Jered Jones thought he had a hit-in-the-making with an emo parody music video he created on TikTok — but his real viral moment completely took him by surprise
From vintage vibes to viral Reels, these fall marketing trends are more than cozy — they’re your secret weapon for connection, creativity and conversions
Social media done right can help new agents start conversations, build credibility and turn online visibility into real clients, branding expert Alyssa Stalker writes
When the market shifted and his social media leads started to fall off, Ian Grossman and his team shifted their social strategy to a more local focus and dug into connecting with their database
Swift’s engagement sparked real-time brand wins — while Cracker Barrel’s quiet rebrand sparked backlash. Timing, tone and cultural fluency made all the difference
Taylor Swift didn’t just announce an album, she created a cultural moment. Here’s how to turn your listing into a must-see event with storytelling, anticipation and some follower-fueled magic
New York City-based real estate broker and developer Mark O'Brien shares his formula for success on TikTok, where he's amassed 71K followers who follow his rugged renovations
Salt Lake City-based Kaitlin Hannig may take shocking jabs at her viewers during Instagram home tours, but it helps draw in like-minded clients. Today, 75% of her business comes from the platform
The latest model brings major upgrades and a few surprises that could reshape your workflow, digital marketer Jessi Healey writes
Landing a role on HGTV shortly after launching her own brokerage was great for Tatiana Londono. But she credits TikTok with skyrocketing her career into the stratosphere