Cloze Forge announcement
Cloze's new Forge product allows brokerages to build and deploy custom tech solutions
by Troy Palmquist Jun 2
MoxiWorks just reminded us why platform loyalty can pay off
New leadership. New vision. Here’s why MoxiWorks' latest move should matter to every brokerage
by Troy Palmquist May 28
The consumer education opportunity most real estate agents are missing
A decades-old fraud case shows why agents should educate clients about transaction safety
Troy Palmquist
The next wave of proptech will be defined by combinations that create end-to-end systems
by Troy Palmquist May 11
Rezora IO
The company is trying to make repetitive, frustrating tasks more scalable
by Troy Palmquist Apr 22
How agents can help clients navigate the most dangerous part of a real estate deal
Troy Palmquist and Summer Goralik examine a case where fiduciary duty starts close to home
The ‘secret profit’ trap agents don’t realize they’re walking into
How to disclose properly and avoid unforeseen consequences
James Harris Breezy
Troy Palmquist and James Harris talk build potential, deal flow and developer-friendly data
by Troy Palmquist Mar 17
Elizabeth Koneru and her daughter Isabella at pitch battle
Troy Palmquist writes that the 1st HomeCode Pitch Battle proved that real estate and tech connect best in ways that are less sales pitch and more get-together
by Troy Palmquist Feb 15
independent real estate brokerage strategies
Troy Palmquist and Lauren Henss break down how the best independent brokerages use speed, brand discipline, and agent-centric operating models to win recruiting and market share
virtual vs. local assistant
Virtual assistants offer leverage. Local assistants protect your brand. Understanding the difference, Troy Palmquist writes, is what separates scalable agents from overwhelmed ones
by Troy Palmquist Feb 2
ICNY sessions
As Troy Palmquist prepares to attend ICNY next week, he shares the can’t-miss speakers, sessions and extra events he’s most excited about
by Troy Palmquist Jan 28
How your brokerage's audit could turn into a regulatory nightmare
Troy Palmquist and compliance expert Summer Goralik point out red flags to watch for
Industry veterans launch real estate true crime podcast
Troy Palmquist and Summer Goralik have teamed up to create 'True Crimes of Real Estate,' which they describe as an 'investigative-style podcast' focused on housing industry issues
by Jim Dalrymple II Jan 23
signature candle for real estate agents
Troy Palmquist has used custom scented candles throughout his real estate career. Here’s why a private-label scent can become one of the most effective branding tools in an agent’s arsenal
by Troy Palmquist Jan 6