Hitwise: ColdwellBanker.com moves up 10 slots
Company's SEO strategies debated among industry insiders
More property listings portals adding advanced mapping
Agents can create subaccounts under broker's umbrella
Listing aggregator says it's now partnering with 50,000 sites
Joins competition in adding Google's Street View to property listings
Search site integrates Google imagery
More online sites signing up for real estate data feeds
Ad deal will boost search ranking of Windermere listings
New and old online real estate companies in recent years have approached the business as media enterprises, using content and advertising as a business model. What is the outlook for these companies? Can real estate content really work to fetch enough advertising dollars to feed a media enterprise?