'$100K jail cell': Social media drags price point of Texas tiny homes
Is this mini-floorplan a sign of 'shrinkflation' in housing? This month, the internet weighed in on Lennar's idea of affordability at a tiny-home community in San Antonio
by Daniel Houston Aug 31
The internet fell hard for real estate in 2021. But can the love affair last?
Nearly 3 years after 'Saturday Night Live' declared 'real estate is your sex now' in a popular Zillow parody, mind share around the industry is sagging, according to an Intel analysis of traffic data
by Jim Dalrymple II Aug 23
Here's how CoStar can beat Zillow and win the real estate portal wars
CoStar is already borrowing a page from other big insurgent companies including Nike, Apple and Pepsi. But whether it can surpass Zillow may depend on how much it spends, analysts told Intel
by Ben Verde Jul 19
Beyond Threads: Other new social media apps to try
Social media should be fun, here are some other new platforms to explore
by Jessi Healey Jul 14
How to master hashtags, amplify your social media engagement
Even though there are different opinions on how to use hashtags, one thing is certain: When used properly, hashtags can greatly increase your social media engagement and visibility
by Laura Viñalet Jul 10
Redfin CEO, others deflate Elon Musk's housing 'meltdown' theory
The Tesla CEO just predicted a coming collapse in the housing market, but Redfin CEO Glenn Kelman and other experts say the conditions that would lead to a meltdown just aren't there
by Jim Dalrymple II May 31
The organization's membership was down 0.66% in April compared to a year earlier. NAR thinks the numbers may fall even further
by Jim Dalrymple II May 19
Bots can create almost any image. Here's what agents should know
Artificial intelligence tools such as DALL-E 2 and Midjourney are revolutionizing visual content. They also present agents with unprecedented opportunities
by Jim Dalrymple II Apr 17
Twitter's open source code is the final nail in the (marketing) coffin
Is it still worth marketing your real estate business on Twitter? The algorithm's open-source code indicates that the platform may not be as useful as it once was
by Jessi Healey Apr 7
17 must-follow real estate experts on Twitter who'll help you level up
These powerhouse real estate experts share their knowledge on Twitter, taking on real estate topics as well as marketing, operations and other business topics
by Jeremy Knauff Mar 21
Collabra launches 'Credit Karma for real estate' social media tool
'SphereBuilder' is designed to help real estate professionals figure out if their social media marketing is effective. The 1st tool will roll out in Denver, Colorado, and Huntsville, Alabama
by Jim Dalrymple II Mar 20
What's the biggest rookie mistake agents make? The pros sound off
Read these responses shared by experienced agents and don't make the same mistakes other real estate rookies are making
by Jessi Healey Feb 9
10 reasons Twitter should be part of your 2023 marketing strategy
It only takes a minute or two to tweet. Have fun, engage with like-minded others, provide great content and watch Twitter help you grow your business in 2023
by Bernice Ross Nov 16
Will Elon Musk's Twitter torpedo real estate's most critical debates?
Musk is already shaking things up just days after buying Twitter. That could have big implications for some of real estate's most pressing debates
by Jim Dalrymple II Nov 1
Remote work's impact on real estate will linger — possibly forever
The CEO of IBM, which employs hundreds of thousands of people, recently described remote work as 'the new normal.' And that translates to permanent changes to the housing market
by Jim Dalrymple II Jun 30