The internet says agents are doomed (again). Here’s what’s actually happening
Social media says real estate agents are finished. The reality is more nuanced
by Nick Pipitone Mar 10
A 4.99% mortgage? This company says they'll offer it soon
A week after announcing a new in-house mortgage, Opendoor has another move up its sleeve
by Marian McPherson Mar 4
A woman in leadership standing in front of a glass cliff, which represents the struggles women in leadership face today.
Opinion
Women don’t lack the ability to lead, eXp's Wendy Forsythe writes. What’s missing is the willingness of organizations to give them the same chances that men have long been afforded
by Wendy Forsythe Aug 20
Selling real estate is selling a story. Here’s how to do it right
For luxury broker Latham Jenkins, the key to marketing a luxury property boils down to this advice: Don’t just sell houses. Sell experiences
by Latham Jenkins Jun 27
Pulte wages war on Fed Chair Jerome Powell, blaming him for high home prices
The chair of the Federal Housing Finance Agency, Fannie and Freddie has spent the past day calling on Powell to step down, saying he’s responsible for high home prices
by Taylor Anderson Jun 20
No, the Washington DC housing market isn't crashing amid layoffs
A social media frenzy suggested government layoffs are tanking the housing market in the nation's capital. But economists armed with data tell Inman it's mostly business as usual in DC
by Jim Dalrymple II Feb 20
Bluesky or Threads? Go where your vibe thrives
Opinion
Social media is shifting. Jessi Healey breaks down the differences between Threads and Bluesky to help you find the platform that fits your style and goals
by Jessi Healey Jan 7
OpenAI taps former Nextdoor CEO Sarah Friar as chief financial officer
Friar served as CFO at Square, sits on the board of Walmart and worked at McKinsey, Salesforce and Goldman Sachs. She was tapped alongside Kevin Weil, who will serve as chief product officer
by Ben Verde Jun 14
5 tips for shepherding clients through mortgage challenges
Buyer demand is still robust, but affordability challenges can make it harder for clients to qualify for financing, Luke Babich writes. Here's how to help
by Luke Babich Feb 26
3 multimillion-dollar mansions are at risk of sliding into the Pacific
Three mansions worth $12M to $16M are at risk of falling into the ocean after a post-storm landslide, sparking conversations about climate change and rising home insurance costs
by Marian McPherson Feb 14
Women are supporting women on Threads. Should you?
Opinion
The Threads app has exploded with posts of Women Supporting Women, an effort to grow community and connect with other like-minded women. Should real estate agents join in?
by Jessi Healey Nov 30
'$100K jail cell': Social media drags price point of Texas tiny homes
Is this mini-floorplan a sign of 'shrinkflation' in housing? This month, the internet weighed in on Lennar's idea of affordability at a tiny-home community in San Antonio
by Daniel Houston Aug 31
The internet fell hard for real estate in 2021. But can the love affair last?
Nearly 3 years after 'Saturday Night Live' declared 'real estate is your sex now' in a popular Zillow parody, mind share around the industry is sagging, according to an Intel analysis of traffic data
by Jim Dalrymple II Aug 23
Here's how CoStar can beat Zillow and win the real estate portal wars
CoStar is already borrowing a page from other big insurgent companies including Nike, Apple and Pepsi. But whether it can surpass Zillow may depend on how much it spends, analysts told Intel
by Ben Verde Jul 19
Go beyond: Alternative social media apps to try
Social media should be fun, here are some new platforms to explore
by Jessi Healey Jul 14