How Brad McCallum created a winning YouTube marketing plan
Find out how a well-crafted YouTube plan underscores the power of innovation in real estate marketing for both the individual agent and the service they provide
by Brandon Doyle Jul 12
5 ways AI can revolutionize your real estate marketing
Embrace the future, and get ready to position yourself as a forward-thinking, tech-savvy expert in the industry with the power of AI
by Belladonna Riso Jul 5
Procrastinate much? 7 things agents have put off far too long
Will you be ready when the market takes off again? The answer depends on whether you prepare now or continue to put off the things you know you should do in your business
by Jimmy Burgess Jun 30
WATCH: 4 video strategies I used to navigate the last downturn
Consistently creating and posting your video content on social media helps you stand out and make an impact in your market
by Rick Guerrero Jun 20
5 types of Realtor videos that put passive prospecting on autopilot
Video is the most impactful place for you to spend your marketing dollars, so here's how to ensure you're doing it right
by Jimmy Burgess May 18
Action! CRMLS adds video manager WellcomeMat as partner
WellcomeMat helps agents organize, publish and analyze video content performance. California Regional MLS welcomed the marketing add-on as a proptech partner
by Craig C. Rowe May 8
Glennda Baker's recipe to shine on social media with short-form video
Watch TikTok mastermind Glennda Baker as she shares her video journey and how her passion to inspire, inform and impact agents has led to more than 1 million followers in less than 3 years
by Claire Buzzanca Apr 25
TriangleMLS, WellcomeMat: Video is the new photo in real estate
The largest multiple listing services in one of the nation’s most sought-after home markets is now helping its members market themselves through video
by Craig C. Rowe Feb 10
23 video content ideas real estate agents can't afford to miss
Whether you’re ready to take your video content to the next level or creating your very first one, these ideas will get you in front of more potential clients, position you as the local expert and get your creative juices flowing
by Jimmy Burgess Jan 19
Property Tour AI bets on virtual agents as tour guides: Tech Review
There are countless vendors and apps that do it for you, quickly and affordably, without an oddly distracting robot talking to your audience about well-lit kitchens and ample storage space
by Craig C. Rowe Dec 23
Rent develops program to help clients trend on TikTok
Rent describes the solution as turnkey, fully managed and a way to convert existing marketing content on the Rent network into dynamic, digital branding messages
by Craig C. Rowe Nov 2
Stop overthinking it! 6 tools to create professional video with ease
Gone are the days of having to use busy, complicated professional-level technologies that require layering sound over visuals, dragging tiny arrows to cut milliseconds off of an opening or having to pay for high-end soundtracks
by Craig C. Rowe Sep 23
Don't wing it! Craft a video marketing strategy that gets results
The secret to growing your brand with video is a well-crafted video strategy
by Jessi Healey Sep 23
17 social media video ideas guaranteed to make you shine
You can't be consistent with your video content if you've run out of ideas. Coach Darryl Davis offers plenty of top-notch concepts to keep you in production
by Darryl Davis Sep 19
Here's your ultimate YouTube playbook for building brand authority in real estate
Follow the playbook of Calgary, Alberta Realtor Brad McCallum for YouTube success
by Jimmy Burgess Aug 7