Bernice Ross talks through the pros and cons of all-in-one mortgages from first-hand experience.
President Trump is famous for writing about "the art of the deal," Bernice Ross writes. How can you put his strategies to work for your clients?
Help seller clients position their home where buyers see it as the best value among the properties currently on the market.
Use this list to determine where you are paying the IRS more than you should and to protect your personal and business finances, trainer Bernice Ross writes.
A series of economic shocks to the financial system has made it more clear than ever: You need to get a handle on your business and personal finances, trainer and author Bernice Ross writes.
While home warranties may reduce costs, they don't eliminate them, trainer and author Bernice Ross writes. Here's what you (and your clients) need to know now.
Old school marketing strategy married to AI customization is the secret to success in today’s new and very competitive marketplace, Bernice Ross writes.
The real impact of your work rarely shows up at the closing table. Instead, it echoes throughout the years as your clients live their lives and make the memories that matter to them.
Bernice Ross writes that the time to jump over the January slump is now, thanks to three recent shifts in the mortgage market that may yield new prospects from the data you already have.
To help make sure that you start 2026 on the right foot, Dani Vanderboegh, who runs the contributor program at Inman, has pulled together 26 how-tos worth reading again.
Agents are getting AI backwards, writes contributor Bernice Ross. They need to start with old-fashioned interviews before asking AI to write generic prompts for their business.
Even seasoned agents may be scratching their heads when analyzing NAR’s latest consumer profile data, writes contributor Bernice Ross, who highlights the data agents need to pull 2026 into focus.