Team leaders Megan Romine, Ryan Butler and Elias Astuto discussed how enforcing standards, sharing responsibilities and staying engaged with your agents and community are key to creating a successful, long-lasting business.
by Marian McPherson Jan 24
From cold calling and radio shows to painting classes, agent efforts to grow sphere of influence aren't one-size-fits-all.
by Chris LeBarton Dec 29
From Uber driving to launching a print shop, agents came up with creative ways to supplement their businesses and stay entrepreneurial during a slow market.
by Lillian Dickerson Dec 27
Tools such as ChatGPT and Bard are brand new but already revolutionizing online content and the real estate industry. Scroll through Inman's latest handbook to get the lowdown.
by Jim Dalrymple II Apr 10
Don’t have time to create new content for every platform? Check out these three tips from Instagram expert Michelle Berman Mikel on how you can repurpose content you post on Instagram and use it for your email list.  
You may not have gotten into real estate because of a love of writing, but that doesn't mean you can't learn to express yourself with skill. Let marketing expert Christy Murdock walk you through some of the writing elements you'll encounter most often and teach you how to approach them with confidence.
by Christy Murdock Oct 07
To take the hard work out of idea generation and let you focus on content creation, we've pulled together this massive list of content ideas. There's something for every type of agent on this list — regardless of experience, comfort level and preferred media.
by Dani Vanderboegh Oct 04
Finding the perfect match for your marketing team is a huge challenge for many teams. Broker Jeff Lichtenstein recommends hiring journalists to fill the gaps and grow your business.
by Jeff Lichtenstein Jun 30
The process of growing a thriving real estate business is systematic when the proper strategies are matched with consistent execution, says Jimmy Burgess. Identify the ideal strategies for you, go all in executing those strategies, and the success you’ve been searching for is inevitable.
by Jimmy Burgess Jun 12
During a recent Connect Now workshop, a top social media expert said one of the biggest mistakes agents make is being hands-off with their social media pages.
by Daniel Houston Jul 20
Visitors to "Realtor.com for Everyone" are able to search for Realtors who have completed NAR’s At Home with Diversity certification.
by Andrea V. Brambila Jul 07
The trade group will be able to use "pre-move" data to inform reports on migration patterns and housing demand.
by Andrea V. Brambila Jun 08