Owning a real estate franchise can be extremely lucrative — for the right person. It’s not enough to have real estate experience or cash on hand. It takes a certain kind of personality to successfully open and grow a real estate franchise. Managing broker Doug Wolfe shares his experience in this Q&A.
- Franchise owners need to follow the company's playbook of success.
- A successful franchisee is a leader who isn't afraid to ask for help.
- A franchise can take a successful brokerage team to the next level.