Why the real value in Snapchat isn't what you think

How to use the social media platform to get real estate referrals
  • For any real estate agent, networking is key. Most of the old ways of networking just aren't that effective anymore, but Snapchat is proving to be a great networking tool.
  • Use Snapchat to portray your personality and knowledge, and let potential clients be attracted to you.
  • With over 150 million daily users, which surpasses Twitter, Snapchat is obviously here to stay. Embrace it now by learning how it works, and be ahead of the curve.

Over the past six to eight months or so, I’m sure you’ve noticed a huge jump in the popularity of Snapchat for real estate agents. But perhaps you feel like Jan Brady — tired of hearing all about Marsha, Marsha, Marsha. You may be sick of hearing about Snapchat. I totally get it. Heck, I’m guilty of it. Apparently, I won’t shut up about Snapchat.