The electronic document company has partnered with the National Association of Realtors to offer use of the software at no charge to agents who have never facilitated a deal by electronic means.

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Last week at the 2018 Realtors Conference & Expo in Boston, DocuSign announced a new program to encourage adoption of digital transaction tools called, “Go Digital.”

The electronic document company has partnered with the National Association of Realtors to offer use of the software at no charge to agents who have never facilitated a deal by electronic means. The incentive is offered through Realtor associations around the country and is limited to an agent’s “first few” deals.

Go Digital also includes access to a number of ancillary digital transaction tools and resources. After participation, agents are offered reduced rates for each use of a DocuSign product.

In a press release, George Gerstenfeld of DocuSign said the program has been in the works for a year.

“Go Digital includes access to the DocuSign service, the sending of 20 documents for free and a series of training and onboarding resources that streamline the integration of DocuSign into the real estate process,” the GM and director of global real estate solutions said.

In addition to announcing the Go Digital plan, DocuSign leveraged the annual event to promote additional integrations designed to help agents inch closer to fully digital deals.

DocuSign is now accessible via Amitree, API Nation, Boston Logic, BrokerSumo, iConnect by GryphTech, Lone Wolf Technologies, MoxiWorks, Open Listings, Profit Power, Preclose, ShortTrack, Spacio, SnapNHD, RealSatisfied and zipLogix.

The company plans to continue partnering with like-minded software platforms.

“We are excited to build on our efforts to help agents around the country move towards fully digital real estate transactions,” Gerstenfeld said.

DocuSign products work on browsers and in the mobile environment. The company states on its website that agreements can be executed 25 percent faster when its products are used and that 80 percent of the paperwork is completed in one day when deployed digitally.

“We expect DocuSign’s Go Digital program to extend those benefits to even more Realtors — and to make it easier for them to take their real estate transactions digital,” said Mark Birschbach, NAR’s SVP of Strategic Business Innovation & Technology, in the announcement.

The press release also stated that NAR has renewed its dedication to the digital transaction for the coming year.

Have a technology product you would like to discuss? Email Craig Rowe

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