March is Marketing and Branding Month here at Inman. As we enter spring selling season, let’s explore which tried-and-true tactics and cutting-edge innovations are getting deals done in today’s market. We’ll also recognize the industry’s marketing and branding leaders with Inman’s Marketing All-Star Awards.
Pulse is a recurring column where we ask for readers’ takes on varying topics in a weekly survey and report back with our findings.
TAKE THE INMAN INTEL INDEX SURVEY FOR MARCH
Being a real estate agent requires you to become an expert in many other fields as well. You need to know something about the law, economics, design and architecture, and you need to know a heck of a lot about marketing. After all, you’re marketing yourself and your sellers’ listings, all while building a compelling brand identity.
It’s Marketing and Branding Month, so we wanted to know: What’s your best marketing tip for 2025? Are you going back to basics and leaning on old faithful lead-gen strategies or switching it up altogether? Are you getting up close and personal with networking or pursuing high-tech, AI-driven strategies?
Here are your secret weapons for marketing in 2025:
- Pursuing high-tech, AI-driven strategies
- Circle prospecting
- Do it
- I’m mixing the old with the new
Editor’s note: These responses were given anonymously and, therefore, are not attributed to anyone specifically. Responses were also edited for grammar and clarity. Inman doesn’t endorse any specific method and regulations may vary from state to state.
What did we miss? Please share your thoughts in the comments section below.
