Elizabeth Ann's Stories
As real estate agents, we take pride in our intimate knowledge of the markets we serve. We know the comps in the area and all the data to match, and we can tell you all about the local flavor — the best corner coffee shops, tricks to finding a good parking spot, the location of the closest SoulCycle and so-on.
Any real estate transaction can be an emotional process; it can signify a new beginning, a drastic change or an ending to an important life chapter.
When Bravo announced that it would be filling the role left vacant by former ‘Million Dollar Listing New York’ star Luis Ortiz, my brain was set aflutter with possibilities. Unfortunately, there is no female in the future for this real estate reality show — and it’s really bumming me out.
Our listing descriptions, presentations and attitudes have caused a shift in consumer behavior where it seems nothing less than modern, turnkey and flawless will do. Here are four ways to reverse course and get back to the heart of the deal.
There is so much chatter in the real estate industry today about data-driven metrics: price appreciation, year-over-year sales volume, absorption rates and so on. I understand that this information is helpful to agents and their clients when it comes to buying or selling their properties, but relying solely on numbers is a missed opportunity.