The Coldwell Banker CMO discussed with Inman highlights from the company's Gen Blue event this year, which included a highly unscripted interview with NBA giant Shaquille O'Neal
This year's event, which will focus on the theme of storytelling, will highlight how agents can leverage AI, storytelling, best recruitment practices and more to grow their businesses
Have you started your real estate business plan for 2024? What are you missing? Connect, learn and thrive at the Inman Connect virtual 2-day conference, Nov. 1-2
Opinion
Although technology has its place, it simply can't compare with the human touch when it comes to marketing and running a real estate business
Opinion
The web-based oversight solution has added an AI tool to asisst users in making more informed tax decisions
Opinion
With AI insights, a training academy, property intelligence and improved user experience, Fello continues to evolve
Opinion
The Australian company's leadership found that most agents aren't comfortable in front of the camera, so it now uses still images to automate listing content creation
Almost 4 years into its tenure, it's a nimble, smart solution to manage the people, dates and data business depends on
