NAR is making a bold marketing reset after years of turbulence, lawsuits and shakeups. CMO and CCO, Bennett Richardson, talks strategy for new ‘More Than Opening Doors’ campaign
The 1.47M member organization seeks to show consumers that 'agents who are Realtors do more than open doors' with its slate of new ads
Opinion
The real estate industry has survived recessions, financial crises, pandemic shutdowns and rate spikes. Darryl Davis writes that a commitment to genuine service is the reason
A letter addressed to US Attorney General Pamela Bondi and signed by 18 members of Congress says the merger was cleared 'under extraordinarily questionable circumstances'
Through the program, Compass listing agents will receive a 10% referral when they send inquiries on their listing from Compass.com to other Compass agents, Inman has learned
Opinion
The Rev. Jesse Jackson's death marks the end of an era in US civil rights movement leadership, but his warnings about predatory lending remain urgently relevant, Dr. Lee Davenport writes
While on stage at Inman Connect New York this month, Reffkin also argued that agents shouldn't have to pay money to the National Association of Realtors
In a market flooded with agents who cut corners to close faster, coach Darryl Davis writes, your commitment to doing things right is your greatest competitive advantage
Negotiation seminars won't hone your skills. Intentional practice and role-playing will
Opinion
NYC real estate CEO Dezireh Eyn looks at the state of real estate consolidation through the lens of the high-end retail industry
The company has vowed to slash over 35% of its spending on Homes.com after years of attempting to build a 4th major real estate listings search portal
3 homebuyers, who are also military veterans, allege the mortgage companies' referral programs led to higher cost loans
Opinion
Each month, agents, brokers, executives and investors contribute to one of real estate's most ambitious efforts to document changes to the industry. Add your insights. Take the survey
Compass CEO Robert Reffkin recently floated the idea of a national MLS. Luxury real estate leaders are intrigued by the concept, but have many questions about how such an entity might work
Opinion
Escalating costs and the impact of deferred maintenance mean that buyers and sellers aren't always on the same page, so buyers are walking away, bi-coastal luxury agent Cara Ameer writes
Through the program, qualified homeowners will be able to borrow up to $50K or 10% of their home's list price to make pre-sale improvements