This week, Ryan Serhant and a lineup of content marketing stars teach you how to make the most of the power of social media to connect, educate and entertain your followers
Find out more about broker-owner Courtney Poulos' journey and what she thinks new agents need most from the industry
Artificial intelligence can revolutionize how you track expenses and forecast tax bills, but the strategic decisions that build wealth, Amanda Neely writes, still need human expertise
Recruiting and retention aren't just about branding or commission splits. Verl Workman shares what agents really need from their next brokerage
Tap into content and media opportunities to raise your profile and elevate the reputation of your real estate business, broker-owner Amy Stockberger writes
As the logistics of the merger unfold, members of the real estate community continue to share their thoughts on the deal
Building community isn’t about how long you’ve been in business; it's about how you show up with events, charity work and celebrating clients, says C21 broker Bruce Garber
Inman’s Christy Murdock and branding and PR expert Stacey Ross Cohen share the strategy behind transitioning your brand for maximum impact
Cure phone-phobia by combining accountability, goal-based training, warm-up strategies, value-first outreach and real conversion metrics, Josh Ries writes
This week on the Download: A rash of incidents has put agent behavior under the spotlight. Is the industry facing a professionalism crisis — or just a few bad apples and a perception problem?
Word of mouth is great, Stacey Ross Cohen writes, but in today's ever-changing real estate landscape, a focused marketing plan is essential for long-term brand health
You make a great first impression, but do you ever reach back out? Coldwell Banker Warburg's Kevelyn Guzman writes that the art of the follow-up is where trust, loyalty and contracts are won
The Inman Tip Line is ready and waiting for your insights. Reach out with what you're hearing and become part of the news-gathering process
Opinion
If you're dependent on Zillow for lead gen, it's time to build resilient funnels, own your data, and beef up your referral and content engines, Josh Ries writes
What does the Compass-Anywhere deal mean for private listings? For NAR? For agents in the trenches? We've got the answers
By October, many real estate agents are ready to coast into the holidays. Amy Corr of @properties Christie’s International Real Estate, shares 5 strategies agents can use to win in Q4