letter mailing strategy
A single just-listed postcard after a sale is a coin toss, not a marketing campaign
by Darryl Davis Jun 25
Bed Bath and Beyond acquisition
Opinion
Big companies are racing to own more of the homeownership lifecycle
by Deb Siefkin Jun 24
Andrew Jevin Glennda Baker
POP.STORE is betting big on real estate’s new creator economy. Here's what you should know
by Troy Palmquist Jun 24
generating revenue
Stop trying to sell yourself. Start emphasizing your knowledge and experience
by Verl Workman Jun 24
Referral fees, private listings, double-dipping: What the data says
3 controversial reports on buyer agent commissions, referral fees and Compass's influence
expired listings
Expired listings provide a wealth of new marketing opportunities
by Bernice Ross Jun 24
real estate script
A real estate script is off-the-rack, but a custom metaphor is tailored to the individual
by Darryl Davis Jun 23
An image of a fork in the road and a team on each road to represent joining a real estate team.
The right team offers support, structure and mentorship. The wrong one can set you back
by Josh Ries Jun 23
real estate tech early adopter
Winning agents will be the ones who learn to verify AI output fastest
by America Foy Jun 22
Silence is power: 5 lessons from a 35-year pilot-turned-agent
The quietest person on the flight deck is usually the one in charge
by Ben Stern Jun 22
real estate economist
Windermere’s Principal Economist Jeff Tucker looks at oil, inflation and pending home sales
by Jeff Tucker Jun 22
future business
Manage near-term transactions and long-term lead generation
by Darryl Davis Jun 22
The real estate niche every agent avoids (but shouldn't)
Certified Divorce Real Estate Expert Megan Oh explores the divorced real estate niche
relationship marketing
Take a peek inside Rachel Kilmer’s relationship marketing playbook
by Jimmy Burgess Jun 21
Knicks title game
The Knicks ended a 53-year title drought by refusing to quit
by Darryl Davis Jun 19
AI prompts, NAR opposition, Bed Bath and Beyond: Inman Top 5
Here are the most essential stories of the week, according to Inman readers
by Dani Vanderboegh Jun 19