Here's how broker-owner Marjorie Adam coaches agents to shift from 'turn-and-burn' tactics to intentional nurturing, smarter messaging and pricing that reflects today’s market realities
Agents who wait for listings to fall in their lap are going to starve, Verl Workman writes. Agents who execute? They’ll own their markets
While AI is no replacement for your expertise, seasoned agent and long-time coach America Foy says you can use it to simplify and explain critical information to clients
These 5 metrics give you a custom dashboard to plan smarter, grow faster and stop guessing, Josh Ries writes. Head into 2026 with a plan based on data, not hope
In his last Inman Interview for 2025, Real CEO Tamir Poleg shares his thoughts on AI, sustainable growth and why Zillow and Compass should end their feud 'sooner than later'
As a sister company of Lakeview Loan Servicing, Guild would have an edge in contacting borrowers serviced by Lakeview if mortgage rates fall and homeowners rush to refinance
EXp rolled out updated referral disclosure forms on Monday. ‘Are we waiting for some 3rd-party body that we're members of to have our back? As we learned, I'd rather be safe than sorry’: Pareja
The portal announced last year that listings would begin showing climate data from First Street. Now, however, Zillow has pivoted so that, instead, listings feature a link to First Street's website
Find your winning formula for a bigger, brighter 2026. Stay authentic and audience-focused while showcasing your unique expertise, branding and marketing expert Stacey Ross Cohen writes
Instagram rewards the people who adapt, experiment and show up consistently, Jimmy Burgess writes. Use it to create momentum in 2026
This season’s most effective campaigns lean on honesty, grounded storytelling and clear value — signals that real estate audiences want substance over spectacle, Jessi Healey writes
One of four Democrats subjected to criminal referrals by Pulte, Swalwell says FHFA director 'exercises unchecked control' over the mortgage giants and has scoured their databases to concoct unfounded accusations of mortgage fraud
Applications for purchase mortgages hit a seasonally adjusted 2025 high last week, with FHA, VA, and USDA applications for less pricey homes driving the surge, MBA lender survey shows
After the National Association of Realtors failed to pass a broad referral disclosure requirement, some major real estate players are embracing transparency on their own
The Stahl House is perched above the city in the Hollywood Hills, and it's one of California's most famous pieces of architecture. It can be yours — for a hefty sum
New NAR data shows that pending sales were down in October. The West was especially hard hit, though at least one region eked out a strong performance
