Boomers may have big problems when it comes time to sell, trainer Bernice Ross writes. Her personal experience comes with a warning for agents and their 55+ clients
Younger boomers (ages 60-69) and older boomers (ages 70-78) combined have captured 42% of the market, claiming the largest share of buyers, according to an NAR report
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54% of boomers who own their homes said they planned to live in them until they die, according to a new survey by Clever Real Estate
The typical homeowner in 2024 has spent 11.9 years in their home, up from 6.5 years in 2005, according to Redfin data
Senior clients are looking for the best service possible, writes senior housing expert Rachael Hite. The more personal and authentic you are, the more they will appreciate you
Nearly 60% of millennials said they felt homeownership is more important now than it was for their parents, according to the results of a new survey released earlier this week by Bank of America
Millennials passed a significant homeownership milestone in 2022, while Gen Z is already beating out their parents, according to reports released this week by Apartment List and Redfin
Opinion
Don't be discouraged if your newly retired homebuyer clients are taking their time. These clients know what they want and are willing to wait for the perfect home
In 2021, millennials made up the largest share of buyers at 43%, up from 37% in 2020, according to the National Association of Realtors' Home Buyers and Sellers Generational Trends Report
A new report from Apartment List finds that most millennials have no down payment savings and big disparities by race
Older and younger millennials differ on whether they prefer stocks or real estate
Limited income was the most cited factor holding back non-homeowners from saving, according to a new survey released Thursday by the National Association of Realtors
Opinion
Check out this week's marketing highlight of the week, and find out who won last week's faceoff
12% of all buyers bought multigenerational homes last year