Homeowners are staying put twice as long as they did 2 decades ago
The typical homeowner in 2024 has spent 11.9 years in their home, up from 6.5 years in 2005, according to Redfin data
by Ben Verde Feb 15
older millennial
Millennials passed a significant homeownership milestone in 2022, while Gen Z is already beating out their parents, according to reports released this week by Apartment List and Redfin
by Ben Verde Apr 21
Forget what you know about retirees. Here's what they're looking for now
Opinion
Don't be discouraged if your newly retired homebuyer clients are taking their time. These clients know what they want and are willing to wait for the perfect home
by Luke Babich Jul 7
Millennials glow up: Tech savvy age group nears 50% share of US buyers
In 2021, millennials made up the largest share of buyers at 43%, up from 37% in 2020, according to the National Association of Realtors' Home Buyers and Sellers Generational Trends Report
by Andrea V. Brambila Mar 23
Nearly 1 in 5 millennials have given up on homeownership
A new report from Apartment List finds that most millennials have no down payment savings and big disparities by race
Stocks dethrone real estate as Americans' favorite way to invest
Older and younger millennials differ on whether they prefer stocks or real estate
by Andrea V. Brambila Jul 28
32% of first-time buyers get financial help from a relative or friend: NAR
Limited income was the most cited factor holding back non-homeowners from saving, according to a new survey released Thursday by the National Association of Realtors
by Andrea V. Brambila Apr 17
The Real Word: Zillow CEO Rich Barton’s ‘trade-in experience’ dream
Opinion
Check out this week's marketing highlight of the week, and find out who won last week's faceoff
by Byron Lazine Dec 2
Millennials are influencing their parents' homebuying decisions
12% of all buyers bought multigenerational homes last year
A rope attached to a luxury yacht
Today's young affluent make their mark in a luxury market
by Kevin Leonard Sep 20
Zillow busts first-time buyer myths with new research
Plus, how to tap into your millennial clients' network
by Bernice Ross Aug 22
Why downsizing helps the rental market
Opinion
Baby boomers are fueling the supply
by Sam Benson Jul 12
A real estate agent with two buyers
Real estate technologies that we hate the most
by Jona Jone Jun 8
Send baby boomers direct mail and let the magic unfold
Shiny ball bearings in a field of view
Anticipate your clients' needs, and provide value