Keoki and Stephanie McCarthy lead Corcoran Lifestyle Properties, a ‘boutique operation’ serving the greater Seattle metro area and the first firm to bring the brand to Washington
Success starts with developing a clear understanding of who you are, who your ideal client is and what you offer. Package your services, position yourself for maximum exposure, and develop a process that keeps you top-of-mind
Even if you aren’t planning on changing companies today, it’s important to evaluate your current brokerage and what it offers, and determine how well that lines up with your own goals. Here's what to look for
Agents need to embrace personal branding and control their online presence now more than ever
Going hyperlocal and having a highly niched branding strategy will give you a huge advantage when it comes to potential customers finding you
Renee Funk, Lance Lokan and Kris Lindahl said during Connect Now that teams should build themselves from within and keep in touch with their communities to stay afloat
Find out how this team leader and branding and marketing expert created a new service that feeds into his brand while boosting business amid a crazy, pandemic-driven market
Building a brand is often synonymous with building a business. Your brand communicates what do and what you stand for, and it helps build trust with potential clients. Here are a few tips for building a brand that'll ultimately boost your business
Invest in building a brand that people recognize, see as innovative and want to work for and with
Whether it's providing a value-add for agents, boosting awareness of your brand in a new market or generating more sales, strategic partnerships can give you the edge over others in the industry in so many ways. Here are a few
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Does everyone in your market know who you are? If the answer is no, then you have serious work to do to get your name out there. Here are few things you should (and shouldn't) do when building your real estate brand
Thinking of making a switch and moving your business? As you evaluate the brokerage you're currently with and consider exploring new horizons, keep these points in mind
Building a well-established brand is what keeps leads flowing and customer retention high. Here are the five people-focused factors to work on so you can build trust and loyalty
The luxury broker known for his star-studded clients, including the Kardashians, has moved his 11-person team from Compass to Beverly Hills-based Hilton & Hyland
To make the most of their time, agents need to hit the restart button now — before jumping into the new year. Cross out these actionable items, and you'll kick off 2021 right