To maximize broker profitability, ask yourself these questions
At Inman Connect Las Vegas, Joe Skousen and Chris Heller discussed what to do — and not do — to drive bigger profit margins
by Andrea V. Brambila Jul 31
Anxiety over commission lawsuits looms over agent recruitment fight
Industry leaders see the lawsuits as 1 of the top recruiting challenges of 2024, according to Intel survey results. But the brokers who target and elevate middle-tier agents have an opportunity
by Jim Dalrymple II Jun 21
Recruiting War '24: Commission suits loom over the fight for talent
Industry members see commission suits as one of the top recruiting challenges of 2024. But brokers who can target and elevate middle-tier agents might have an opportunity
by Jim Dalrymple II May 27
Meet a high-touch underdog taking on the search portal Goliaths
Movoto may be a familiar name, but under OJO's ownership the brand is quietly embarking on a David-and-Goliath struggle for a place in the portal pantheon
by Jim Dalrymple II May 13
New release Harvist offers another option for lead farming
The company referenced a pending legal settlement that could change the way agents and brokerages make money, emphasizing the importance of communicating value to consumers
by Craig C. Rowe Apr 8
Recruiting War '24: Agents field new offers constantly, Intel finds
A slower market and a crowded brokerage landscape have shifted efforts from quantity to quality, new reporting and Intel survey results reveal. For agents, it's now an unavoidable aspect of the job
by Jim Dalrymple II Apr 8
OJO acquires The LEAD Syndicate, rebrands around Movoto
The acquisition will help OJO launch Lever by Movoto, which the company describes as an all-in-one technology platform for individual agents
by Jim Dalrymple II Mar 12
Media startup Blended Sense rolls out partnership with NextHome
Austin-based media startup Blended Sense is partnering with NextHome to provide preferential pricing and specialized content strategy and education to the franchisor's 6,000-member network
by Marian McPherson Feb 20
Brokers need to see silver linings and lead through down times
'Every challenge presents a silver lining. You just have to be willing to look at it right,' ERA President Alex Vidal said on stage at ICNY on Tuesday
by Taylor Anderson Jan 23
Will Q3 earnings keep real estate mired in a 'Groundhog Day' loop?
Real estate companies have been trapped in a repeating cycle of bad financial quarters. Will this latest round of earnings break the loop, or is the industry doomed to relive it?
by Jim Dalrymple II Nov 1
Stakes are incalculable for NAR as bombshell commission trial looms
Next week's long-anticipated Sitzer/Burnett commission trial is only the most immediate threat to real estate's most powerful trade organization as it navigates a series of existential challenges
by Jim Dalrymple II Oct 11
OJO promotes industry veteran Chris Heller to president
Former Keller Williams CEO Heller previously served as OJO's chief real estate officer. Jerimiah Taylor, formerly a vice president at OJO, will step into Heller's previous role, the company said
by Jim Dalrymple II Jul 27
OJO debuts premier OJO Pro platform for top-producing teams
OJO Pro+ will cater to just a handful of teams in each market. The product is one of two new offerings from OJO meant to provide high-quality leads and insights to agents
by Jim Dalrymple II Jun 15
Chris Heller: Brokerages and teams are playing chicken. Who will win?
The chief real estate officer at OJO also believes teams will continue to get bigger, and that new agents will be willing to trade money for opportunity
by Jim Dalrymple II Apr 28
Meet the boomerang agents returning to their old brokerages
As the battle for agent count stalls amid a slow market, firms such as Compass are seeing former agents, lured away by promises of better tech and more opportunities, come back into the fold
by Jim Dalrymple II Apr 25