4 advanced marketing tactics for real estate teams that really work
According to luxury consultant Chris Pollinger, adaptation and evolution are key to creating marketing that works both now and for the long haul
by Chris Pollinger Mar 27
Real estate's hottest hookups amid merger mania: The Download
Compression trumps competition as real estate industry heavyweights look for their perfect partners and set themselves up for strength and success in the years ahead
by Christy Murdock Mar 21
Ousted CEO speaks, merger rumors, DOJ weighs in: Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Mar 21
Billion-dollar mergers, upheaval and a real estate reckoning
Billion-dollar deals aren’t just making headlines; they’re reshaping the industry, consultant Chris Pollinger writes. The subsequent impact will be felt by every agent, brokerage and homebuyer
by Chris Pollinger Mar 17
19 skills every real estate agent will need in the next 5 years
The next 5 years, luxury consultant Chris Pollinger writes, will separate the real players from the ones who are just dabbling in real estate
by Chris Pollinger Feb 25
People waiting in line to represent real estate leads waiting to work with a real estate agent.
It's not the leads, the market or your CRM. The problem — and the solution — rests squarely on your shoulders, consultant Chris Pollinger writes
by Chris Pollinger Jan 6
Why recruiting more agents is killing your brokerage
Bringing in huge numbers of mediocre agents won't make your brokerage better, luxury consultant Chris Pollinger writes. It will just lead to more headaches for you
by Chris Pollinger Dec 17
9 strategies for indie brokers to keep real estate agents thriving
By investing in your agents with innovative and meaningful initiatives, you’re building a foundation for long-term success, luxury advisor Chris Pollinger writes
by Chris Pollinger Dec 12
Get ready for 'the Costco door,' a Mormon trend set to sweep the US
Bravo's 'Sold in SLC' stars Matt Jones and Kenny Sperry talk about the appeal of the Costco door — a small feature that makes a big difference in Utah homes
by Marian McPherson Dec 6
11 key takeaways from the 2024 Teams Report
This year's Teams Report offers a roadmap for navigating the challenges and opportunities of today’s real estate market for teams, Chris Pollinger writes
by Chris Pollinger Nov 21
Get to know 2025’s hottest luxury home design trends
Chris Pollinger and designer Samantha Senia highlight top design trends for 2025 that shape luxury homes, including sustainable reclaimed wood tables and bold statement lounge chairs
by Chris Pollinger Nov 21
It's wild out there. Time to rest, renew, reset: The Download
With professional, political and personal struggles on all sides, let's take a break with some feel-good, self-care, positive-thinking resources
by Christy Murdock Nov 9
How to build a high-performing, interdependent real estate team
A truly cohesive real estate team, luxury consultant Chris Pollinger writes, can sustain long-term success while trusting, supporting and empowering each other
by Chris Pollinger Nov 7
7 expense-cutting strategies for real estate teams in 2025
Cutting expenses in 2025 doesn’t mean sacrificing quality, Chris Pollinger writes. Maintain profitability and reinvest savings into the areas that truly drive growth
by Chris Pollinger Oct 28
8 steps on the path to greatness for new real estate agents
Learn the essential steps that pave the way to success in this high-stakes market with insights from luxury consultant Chris Pollinger
by Chris Pollinger Oct 16