Digital disruption in real estate: From data to deal
Digital strategy and emerging tech like AI are reshaping the way real estate pros get deals done
by Inman Jun 5
race for attention in real estate
From Grammarly’s rebrand to TikTok’s red carpet and Starbucks’ merch meltdown, everyone’s fighting for attention. Here's what real estate agents can learn
by Jessi Healey Nov 8
red phone
Cure phone-phobia by combining accountability, goal-based training, warm-up strategies, value-first outreach and real conversion metrics, Josh Ries writes
by Josh Ries Oct 6
Party supplies, like a ladder, bounce house and popcorn to exemplify this real estate team's VIP club strategy.
Amy Stockberger shares how the No. 1 team in South Dakota cut its $30K billboard spend to a 1-time outlay of $4K using this powerful and replicable system for creating lifetime loyalty
by Amy Stockberger Sep 11
House with phone to illustrate the Spotify lead generation idea.
Take a page from the streaming platform's Wrapped feature, Josh Ries writes. Instead of sending the typical CMA about what could happen, show your value with Neighborhood Sales Reviews
by Josh Ries Sep 4
Real estate text message scripts that help agents connect with clients
Initiate, don't wait, to build momentum in your business, Jimmy Burgess writes. Here he offers 5 texts to send and see results
by Jimmy Burgess Aug 1
7 outdated real estate practices agents should stop in 2025
If you want different results, Jimmy Burgess writes, start doing different things. Stop doing what used to work, and start doing what works now
by Jimmy Burgess Jul 27
Announcing the Realtor.com® PRO Resources hub on Inman.com
The resource center will showcase Realtor.com® tools and content and extend its commitment to helping real estate professionals
by Inman Jul 16
Why your brokerage needs a service, not just sales, funnel
Focus on the client lifecycle to build loyalty and enhance brand reputation, ultimately driving retention, The Agency's Rainy Hake Austin writes
Want to close more deals? Learn to speak your clients' language
Trainer Bernice Ross breaks down the 4 DISC behavioral styles and offers text and email templates and negotiation strategies to help you close the deal
by Bernice Ross May 13
RE/MAX meets expectations in Q1 but forecasts turbulence ahead
Revenue fell to $74.5M, down from $78.3M a year earlier, marking the 11th-straight quarter of decline, according to financial results posted by RE/MAX Thursday after the markets closed
by Richelle Hammiel May 2
Time for a professional refresh? Here's where to start
A thoughtful professional refresh doesn’t erase your legacy; it amplifies it, Nikki Beauchamp writes, helping you forge stronger connections with current and future clients
by Nikki Beauchamp Mar 1
Top producers avoiding bad real estate agent habits
Ready to change your life and your business? It starts, Jimmy Burgess writes, with changing the negative patterns you've fallen into
by Jimmy Burgess Feb 23
Dolly Lenz tells agents to 'stay in your clients' pants'
Lenz's point — not to be taken literally — was to be in constant contact with clients, aware of what they do day to day and what they need, all of which impacts how they buy and sell real estate
by Lillian Dickerson Jan 22
Ignore the fluff when using artificial intelligence, technologists advise
Marc-Antoine Juaneda of CoreLogic and Boris Geheniau of Fundament All Media shared insights on how real estate professionals can best leverage AI during Inman Connect New York Wednesday
by Richelle Hammiel Jan 22