In the first of a two-part exclusive interview with Inman, a general in the portal wars breaks down what the public (and the media) get wrong about the leading residential search platforms
Average monthly unique users to Realtor.com sites fell 6.5% compared to the prior year. The company said it had 72M average unique monthly users in the most recent quarter
Move also increased its revenue 1% annually to $552M. The company attributed the growth to Realtor.com’s Zillow partnership and increased premium lead generation sales
On the same day Redfin inked a new $100M partnership to syndicate Zillow rental listings in multifamily buildings, the company said it would eliminate approximately 450 positions
Realtor.com CEO Damian Eales addressed the traffic rivalry with Homes.com and why competition is good for agents and consumers
Zillow has the most traffic, according to an analysis by Intel, but at least 1 rival is growing rapidly in what one observer compared to a Game of Thrones-style gauntlet run
The truth about what's going on
But Realtor.com continues to capture more visitors than Trulia
Your potential is dependent on your level of preparation
ComScore: Zillow, Trulia and Move networks seeing mobile visits outnumber traffic from desktops
Cyberattack may have dented realtor.com's June traffic numbers
Most visitors to realtor.com, Redfin are on mobile devices
Zillow.com attracted 45.1M unique visitors in April
'We are no longer focused on Internet portals for traffic acquisition'
More than half of unique visitors to Zillow-Yahoo network were mobile users