Leverage AI for your social strategy in 2024 — but maintain authenticity
The AI revolution is officially upon us. There's a tasteful way real estate agents can utilize the tool in their social media strategy while staying true to themselves, speakers shared at Inman Connect
Authentic marketing helped launch the careers of these 3 agents
Matt Lionetti and Tyler Whitman, of The Agency, and Sarah Desamours, of Douglas Elliman, shared their strategies for authenticity on social media with attendees at ICNY on Wednesday
by Lillian Dickerson Jan 25
Inman launches immersive new video platform, Inman Access, for real estate professionals
The game-changing new offering launches today with hundreds of hours of original video content as well as content from Inman's vast video library. Subscribers get it all — anytime, anywhere
by Inman Jan 9
TikToker Giselle Ugarte launches the 'rise of the real estate influencer'
The Talent Brokerage is a marketplace for agents, brokers and industry experts to collaborate with top companies and brands through speaking engagements, brand partnerships and influencer campaigns
by Craig C. Rowe Dec 20
WATCH: The rise of the real estate influencer
How is the role of the agent evolving into influencer marketing? Moderator Kendall Bonner speaks with experts Sean McPeak, Giselle Ugarte, and Glennda Baker about being creators
by Rachael Hite Aug 19
'Show people who you are, not what you do' on Instagram and TikTok
Social media mavens Shannon Milligan and Giselle Ugarte shared proven best practices for marketing with micro-video on TikTok and Instagram
by Craig C. Rowe Oct 27