Waning buyer activity pushes home price growth to 2-year low
60% of the nation's largest markets saw home prices slip from May to June, with the largest drop happening in Washington DC due to federal layoffs
by Marian McPherson Jul 22
How an Oklahoma agent turned a $35 list price into marketing magic
The share of ultra-low listing prices is up 24% since 2024, according to Realtor.com. Inman spoke to an agent about the upside — and downside — of the tactic
by Marian McPherson Jul 22
Single-family permits and starts reach 11-month low in June
Negative buyer and builder sentiment matched with growing economic uncertainty to stifle new construction in June, with single-family permits, starts and completions taking the biggest hit
by Marian McPherson Jul 18
'Uber depressed' home sales prompt stark 'red flare' warning from economist
Elevated mortgage rates, weakening home price growth and uncertainty from Trump's tariff policy are setting the housing market on a dangerous path, Moody's economist Mark Zandi said on X
by Marian McPherson Jul 17
Real estate’s secret weapon is radical personalization: Umansky
Radical personalization is the real differentiator that turns a transaction into a story and a client into an advocate, The Agency's Mauricio Umansky writes
by Mauricio Umansky Jul 17
Homebuyers get cold feet as mortgage rates rebound from lows
Purchase loan applications came in last week at the slowest pace since May, as renewed concerns about the impact of tariffs drive up mortgage rates and weigh on consumer sentiment
by Matt Carter Jul 16
In a more buyer-friendly market, sellers are emerging too
Why are active homebuyers now ready to list their old properties? The reasons vary by individual but display regional trends that track with national recovery, the Inman-Dig Insights survey found
by Lillian Dickerson Jul 14
How to help your buyers avoid costly mortgage mistakes
When buyers plan and have the right people on their side, mortgage expert Phil Crescenzo Jr. writes, they can stay in control, and the rest becomes a lot less stressful
Mortgage rate drop unlikely after steady June jobs report
The report beat analyst expectations by 37K jobs, curtailing hopes of a short-term rate cut in July. Economists say rates will likely stay elevated, keeping homebuyers sidelined
by Marian McPherson Jul 3
What homebuyers want right now is some certainty: Economist
NewHomeSource Chief Economist Ali Wolf will provide insights into economic factors, buyer behavior, and how market shifts are impacting consumers at Inman Connect San Diego
by Matt Carter Jun 27
New residential sales drop nearly 14% in May, their sharpest in 3 years
Homebuyers continued to respond to market headwinds like high mortgage rates and economic uncertainty and failed to be drawn in by builder sales incentives
by Lillian Dickerson Jun 25
The secret to making your clients love you: Save them money
Helping clients and prospects save money is one of the most powerful marketing strategies
by Bernice Ross Jun 23
Wants vs. commitment: How to know if your buyers are really ready
If your buyers seem to be getting cold feet, dig deeper and find their why so you can help them make the right decisions, coach Darryl Davis writes
by Darryl Davis Jun 9
Home for sale sign, with sale pending
Even with more inventory entering the market, homebuyers are struggling with elevated mortgage rates, NAR Chief Economist Lawrence Yun said, leading to fewer signed contracts
by Lillian Dickerson May 29
Most homebuyers see a recession ahead. Some are even asking for it
Nearly twice as many Realtor.com visitors say they would be more likely to buy if a recession hits compared to the share who say they'd be less likely to buy if the economy fails, new polling shows
by Matt Carter May 20