How Jeff Lobb navigates a career built on passion, innovation, family
In his latest Snapshot profile, Brandon Doyle offers insight into the SparkTank Media founder's marketing philosophy and personal commitments
by Brandon Doyle Jan 31
Jeff Lobb on the 'biggest thing' he sees agents struggle with in 2023
The CEO of coaching and training business SparkTank Media dished on how artificial intelligence will enhance lead prospecting and where agents are failing amid a murky economic landscape
by Ben Verde Jun 14
How to put AI to work to make more money in your real estate business
Opinion
ChatGPT is poised to become a truly disruptive technology — if you know how to use it. As she wraps up this 3-part series, Bernice Ross talks with Jeff Lobb about marketing use cases
by Bernice Ross Feb 24
RE/MAX's keys to success in 2023: Recruitment, mergers, acquisitions
As the brokerage prepares for a slower market, agent recruitment, finding a permanent RE/MAX Holdings CEO and franchise consolidation are among the issues RE/MAX will face in 2023
by Lillian Dickerson Jan 27
Can eXp Realty maintain rapid, sustainable growth in 2022?
There's no doubt that eXp has been on a hot streak, but that doesn't mean the brokerage lacks challenges to consider as it looks to 2022, including scaling operations through rapid growth
by Lillian Dickerson Dec 29
RE/MAX in 2022: Modernizing the franchise model, teams and more
Creating a more robust teams structure, filtering out the industry noise and innovating the franchise model are all major challenges the brokerage will face in the coming year
by Lillian Dickerson Dec 22
'Be relentless': Real-life advice from agents managing inventory insanity
Real estate professionals out in the field have thoughts and suggestions on how to manage the widespread low inventory this season
by Lillian Dickerson Apr 16
How to build a deeper referral base: Prioritize local, engaging content
MoveMeToTX Team Leader Katie Day shared with attendees at Connect Now strategies for engaging with past clients to keep referrals flowing
by Lillian Dickerson Mar 16
Must see masterminds
Be sure to make time for these can’t-miss sessions at tomorrow's Connect Now
by Laura Monroe Mar 12
Awareness, growth and leadership: What's in store for EXIT Realty in 2021
Current and former EXIT Realty leaders Tami Bonnell, Bob McKinnon and Jeff Lobb share the challenges and opportunities the brokerage faces in the year ahead
by Marian McPherson Mar 9
Century 21 at 50: What’s in store for the brokerage’s golden year
As Century 21 approaches its 50th anniversary this year, the company faces unique challenges when it comes to technology and brand relevance
WATCH: 10 tips for crafting offers in a hot market
Get a taste of this Thursday's Connect Now by watching three experts at our January event offer advice on how to make sure buyer offers are seen in the best possible light
by Inman Feb 16
WATCH: 3 strategies to find listing inventory
Get a taste of this Thursday's Connect Now by watching two experts share tips on how to find inventory in tight markets from our January event
by Inman Feb 15
What a butt gym can teach agents about marketing
At Inman Connect, Jeff Lobb and Kenny Truong discuss creating a niche and becoming a community's Yelp
by Andrea V. Brambila Jan 28
3 strategies to find listings in inventory-starved markets
Real estate experts Jeff Lobb and Stacie Staub share tips on how to find inventory in today's tight markets at Inman Connect
by Patrick Kearns Jan 26