Trending: Duo’s demise, dislikes and the cost of comparison
Social media keeps us connected, but at what cost? From Instagram’s new 'dislike' button to the pressure of constant comparison, platforms continue to shape how we see ourselves
by Jessi Healey Feb 20
Trending: Super Bowl ad wins, fails and media literacy lessons
From Nike’s success to Poppi’s backlash, Jessi Healey unpacks the biggest Super Bowl ad takeaways and why understanding media literacy is more important than ever
by Jessi Healey Feb 14
Trending: Ditch calls, follow fair housing, explore LinkedIn video
Jessi Healey breaks down what real estate agents need to know about calls vs. digital interactions, fair housing laws and LinkedIn's video expansion
by Jessi Healey Feb 7
Trending: Taking a deep dive into AI and algorithms
AI disruptors, evolving social media algorithms and new content formats are changing real estate marketing. Jessi Healey breaks down the latest trends and how agents can adapt to stay ahead
by Jessi Healey Jan 31
Trending: Seeing Red (Book) and getting flashy on Bluesky
From exploring alternatives like Xiaohongshu and Bluesky's Flashes to leveraging YouTube Shorts, discover how to adapt your marketing strategy in a shifting social media landscape
by Jessi Healey Jan 21
SCOTUS upheld the TikTok ban. Here's what agents should do now
The Supreme Court upheld ByteDance’s divestiture deadline Friday. Experts Katie Lance, Cynthia Seifert and Jessi Healey offer solutions to help agents navigate this major shift
by Jessi Healey Jan 17
What not to post: 9 common social media mistakes to avoid
Discover the biggest social media missteps real estate agents make from expert Jessi Healey so that you can sidestep them and keep your brand polished, professional and generating leads
by Jessi Healey Jan 15
Trending: Say bye to fact-checkers, hashtags and TikTok
Jessi Healey dives into social media’s latest shifts, from Instagram’s hashtag update and Meta’s fact-checker removal to the TikTok ban and rising platforms like Threads and Bluesky
by Jessi Healey Jan 10
Bluesky or Threads? Go where your vibe thrives
Opinion
Social media is shifting. Jessi Healey breaks down the differences between Threads and Bluesky to help you find the platform that fits your style and goals
by Jessi Healey Jan 7
Scroll smarter: Social media do’s for real estate pros
Master social media with the etiquette and manners that build trust and connections, with insights from Jessi Healey
by Jessi Healey Jan 4
QUIZ: Which Inman newsletter is right for you?
Discover which Inman newsletter fits your real estate style with our quick quiz. From actionable tips to breaking news, find your perfect match — or subscribe to more than one
by Jessi Healey Jan 1
Yes, you can talk politics on social media. Here's how
Opinion
Is it still impolite to talk about politics? Maybe not, and talking about it might gain you more followers than you think
by Jessi Healey Jul 18
How to safeguard your mind from social media stress
Jessi Healey explores practical tips and strategies to help you manage your social media use effectively and protect your mental well-being from the stress it can cause
by Jessi Healey Jun 8
The last dance? Possible TikTok ban has been signed into law
Opinion
TikTok faces a looming US ban with new legislation signed into law, spotlighting the broader debates over social media and censorship
by Jessi Healey Apr 25
Protect yourself from a TikTok ban: Diversify your social media
Opinion
Diversifying your social media is essential amid TikTok's uncertain future. Jessi Healey explains how to expand and safeguard your online presence
by Jessi Healey Mar 15