Lacking momentum? Here’s how to get your groove back
Creating and maintaining positive momentum is essential for your success. Here's how to get back on top in the face of challenges
by Jimmy Burgess Aug 23
Proptech execs: AI isn't a catchall, use it to solve specific problems
At Inman Connect, CEO of Localize OS Omer Granot said brokerages should look for solutions built by a number of existing providers in the space instead of 'trying to reinvent the wheel'
by Craig C. Rowe Aug 10
Clients have commitment issues? 10 tips for overcoming them
Whether they're not quite ready to put in an offer or they get a case of cold feet, dealing with commitment issues from clients can leave you feeling frustrated
by Darryl Davis Jul 26
Fello 3.0 revives dormant CRMs: Tech Review Update
Opinion
With AI insights, a training academy, property intelligence and improved user experience, Fello continues to evolve
by Craig C. Rowe Feb 3
The numbers you need to nurture buyers and sellers through a shift
When your clients are seeing doom-and-gloom headlines, it's important to be able to crunch the numbers and give them the facts
by Nikki Beauchamp Jan 12
Lone Wolf launches Leads+, lands deal with The Keyes Company
The seller-centric addition to Lone Wolf's broad suite of business software intends to unearth and secure listing leads for its users, coming at a time when they need it most
by Craig C. Rowe Nov 11
Happier email is a cinch with Happy Grasshopper: Tech Review
Opinion
This is messaging software that goes beyond the fundamental metrics of open rates and click-throughs to determine what resonates with recipients and how that content leads to stronger relationships
by Craig C. Rowe Sep 30
7 client retention strategies that never go out of style
Opinion
To delight clients and keep them for life, it's vital to understand what they really need and want
by Bernice Ross Jul 19
Dippidi kicks off 2022 with new agent marketing services
Launched in 2019, Dippidi assists brokerages and agents in creating and running online advertising campaigns, namely on Facebook and Google's PPC platform
by Craig C. Rowe Jan 12
Engage more leads with top-of-funnel Aiva: Tech Review
Opinion
We all know way too much time is spent trying to qualify ghosts. Thankfully, that is why this category of software exists, and more agents should find a way to leverage technology to win online business
by Craig C. Rowe Dec 2
Rental lead converter Zuma emerges from beta, raises $6.7M
The software flattens traditional lead qualification and follow-up processes using on-demand engagement methods to qualify prospects as leads, arrange appointments and determine best practices for ongoing lead nurture
by Craig C. Rowe Nov 19
LeadSpark gives you fully serviced Facebook lead campaigns: Tech review
There's definitely value in outsourcing your advertising creative, budget and traffic, but make sure the result aligns with everything else you're doing to find new business
by Craig C. Rowe Sep 23
Email marketer ActivePipe rolls out brokeragewide nurture campaigns
Helping power the new service is technology ActivePipe acquired in its purchase of HomePrezzo in 2020
by Craig C. Rowe Jun 10
Get after it! 7 text messaging tips to better engage leads and clients
No other communication channel is as used today as text messaging, at least in terms of volume. Texting is also highly personalized because your brand is getting all of the recipient's attention. Here's how to make your efforts count
by Craig C. Rowe May 15