Looking to reduce expenses? Consider cutting your lead spend. If you’re willing to invest some extra time, you can generate your own leads for free and liberate yourself from paying for today's costly leads
by Pat Hiban Aug 26
Brokers can bring so much to the table by offering coaching opportunities to agents. Your motivations, guidance, advice and availability is critical to their success. Here are a handful of coaching tips brokers should heed
by Erica Ramus Aug 20
The new partnership will give NAR members access to ReferralExchanges' concierge-based lead vetting service
by Jim Dalrymple II Aug 4
Smart Match builds profiles for agents' clients, then customizes the listings it sends them via email
by Jim Dalrymple II Jul 21
Opinion
This week, Byron Lazine and Nicole White are joined by HAR's Matt Burrus, who clears up confusion on headline news about master bedroom terminology
by Byron Lazine Jul 10
This methodology is not a one-size-fits-all segmentation outline. Part of building a database is making it personal for you. However, it's a good place to start
by Brandon Doyle Jun 15
It’s common for prospective clients to contact multiple agents when they need help. So, why would they pick you when there are so many other options to choose from? Here are nine tips to help you hold on to those precious online leads
by Andrew Fortune Jun 13
The Lead Qualify Program can create customizable email campaigns that are meant to generate new business from agents' existing databases
by Jim Dalrymple II Jun 1
Opinion
As stay-at-home orders are slowly being lifted, what action steps will you take to increase your market share? Prepare for ‘go time’ by implementing these eight strategies now
by Bernice Ross May 13
Shelter-in-place orders are slowly beginning to lift across the country, which means more in-person business with clients in the near future. That’s why it’s a good idea to organize your database now. Here's how
by Leslie DeLuca May 6
Opinion
At this point, brokerages should be planning to re-enter the market when COVID-19 restrictions lift. Here's how one brokerage is rolling up its sleeves and building momentum
by Teresa Mack May 5
CEO Glenn Kelman also said during the latest episode of Inman's Daily Dispatch podcast that his company continues to see strong traffic and that real estate will recover
by Jim Dalrymple II Mar 25
Opinion
Brokerages are rushing to arm agents with the latest tools and to get closer to the consumer. But what happens to the data when you leave? Be mindful of who owns your consumer data and leads.
by Kevin Kauffman Feb 17
Do yourself and your team a favor: Establish strong onboarding and training systems to make achieving your goals more seamless and systematic
by Kathleen Black Feb 13