Your job is to educate the homeowner, so they can make the best pricing decision
Manage expectations, stay close to your clients and build the kind of trust that has a long shelf life
Compare you market to hundreds of others with Inman Market View's interactive maps and charts
Help seller clients position their home where buyers see it as the best value
More than 1 in 3 sellers lowered their asking price last month, according to Redfin
Compare your market to hundreds of others with Inman's interactive maps and charts
Opinion
How a home is introduced can be just as important as how widely it's seen
Compare your market to hundreds of others with Inman's interactive maps and charts
Redfin reported that both buyers and sellers are in retreat, active and new listings fell in November, and, ultimately, 2025 will be comparable to the slowest year for real estate in decades
Layer in 2 or 3 of these elements, and your content will land harder, get shared more and start actual client conversations, Josh Ries writes
Sponsored Content
Price cuts and concessions: Here’s how to prepare homeowners for the reality of selling a home today
Agents say setting realistic prices, addressing repairs and investing in presentation are essential as sellers adjust to slower sales and rising inventory
Coach Verl Workman outlines how to fix what real estate agents say when the home isn’t selling and what the homeowner hears when the agent speaks
As the seasons change, you may be doubting your prior planning, coach Darryl Davis writes, but real estate success comes from making a commitment and sticking to it
Now that buyers have leverage, Troy Palmquist writes, counteroffers matter more. Here’s how to protect seller value and keep deals alive
In the first quarter of the year, 44.4% of homesellers included concessions in their deals, just shy of the record 45.1% seen at the start of 2023, according to new data released Monday by Redfin