All shock, no chill: The rise of outrage marketing in the viral era
From hair dye to denim, brands are pushing boundaries to win attention, but shock value comes with consequences, especially for professionals building on trust
by Jessi Healey Aug 4
Location Marketing
Renters often make living decisions based on an apartment’s proximity to retail and lifestyle amenities. Local Logic’s software surfaces data and insights to add value to sales efforts
by Craig C. Rowe May 28
SentriLock and Local Logic partner in hyperlocal marketing
The 2 companies have agreed to offer Local Logic’s scalable library of city, community and street-level NeighborhoodIntel reports through the SentriLock interface
by Craig C. Rowe Nov 4
Local Logic and iGo strike a new integration deal
Part of the relationship involves a site license for NeighborhoodIntel, a recently released property reporting product that generates insights from more can 250 data points per home
by Craig C. Rowe Jul 24
Local Logic fine-tunes home search with new NeighborhoodMatch tool
The local intelligence company's latest tool automatically surfaces locations for homebuyers based on the homes they're already scrolled, offering an alternative to traditional search tactics
by Craig C. Rowe May 1
Be everywhere with Adwerx's latest digital advertising solution
Adwerx's new product give customers the ability to showcase their brands on alternative public digital displays such as retail map kiosks, bus stop screens and digital billboards
by Craig C. Rowe Apr 23
Software provider for MLSs latest to partner with Local Logic
Local Logic is used by real estate agents to better understand how a market is performing, as well as a method by which to help clients learn about where they may live
by Craig C. Rowe Nov 16
Coldwell Banker's 'Dream' ad campaign revs up the competition
The refreshed campaign features a 'Move Meter Match-Up' extension that will encourage NFL game viewers on streaming services to compare cities of different teams from a real estate angle
by Lillian Dickerson Aug 22
Location! Location! Funding! Local Logic lands $13M in Series B round
'With an increasingly complex real estate market, our proprietary insights have become crucial in understanding location's impact on ROI' - Local Logic's Vincent-Charles Hodder
by Craig C. Rowe Aug 2
It's only logical. MoxiWorks joins with location-data proptech
A more robust proptech-partner network in the industry is now slightly more geographically minded as MoxiWorks welcomes market-intelligence firm Local Logic to its MoxiCloud
by Craig C. Rowe Jun 13