Lowe's Realtor benefits come to an end
As of Nov. 7, Lowe's and NAR will mutually terminate their relationship
by Rachael Hite Oct 29
What's the one thing that makes your marketing most effective?
3 reasons to stop selling and start storytelling
The benefits of evoking emotion
And the best franchisor TV ad is ...
Berkshire Hathaway HomeServices' ad noses out Century 21's in Inman's reader poll
by Paul Hagey May 1
How to hit the results bulls-eye with targeted real estate marketing
Century 21 unveils 2015 national marketing campaign
New TV spots will air during NCAA basketball tournament
by Paul Hagey Feb 23
NAR touts realtor.com in $35M ‘Real People’ marketing campaign
Campaign amplifies 'Accuracy Matters' message, value of working with agent
by Paul Hagey Jul 14
Trulia targets women again in second TV spot of the year
Ad campaign and $50K sweepstakes aimed at driving mobile engagement
by Inman May 12
Potential impacts of joint NAR-realtor.com national marketing campaign 'underappreciated'
Agents could benefit if campaign boosts traffic, site awareness
by Inman Apr 21
$45M 'Moment of Trulia' national ad blitz hits TV, radio and online today
Campaign to grow mobile user base courts women in particular
by Paul Hagey Mar 16
East Bay brokerages target herd of buyers leaving San Francisco behind
Boutique firm running ads in San Francisco movie theaters as spring buying season kicks off
by Paul Hagey Feb 17