Sotheby's unveils new brand ad campaign for post-pandemic era
'Nothing Compares to What's Next,' developed with design agency Huge, builds on the firm's 2021 campaign, positioning clients for a hopeful new era working with a Sotheby's agent
by Lillian Dickerson Apr 26
Dippidi kicks off 2022 with new agent marketing services
Launched in 2019, Dippidi assists brokerages and agents in creating and running online advertising campaigns, namely on Facebook and Google's PPC platform
by Craig C. Rowe Jan 12
5 tips for building your 2022 marketing budget
If you want to develop a strategic (and effective) marketing budget for 2022, there are several important factors you need to consider. From creating markers for measurement to starting your planning early, here are a few tips that'll come in handy
These 5 marketing campaigns are tailored for today's market
With the last quarter approaching, agents should strive to finish 2020 strong and step into the next year on the right foot. In other words, now's a great time to implement these marketing campaigns and generate new income streams for your business
by Bernice Ross Sep 30
Pulse: What's working for readers on social media
This week, our readers share their social media strategies — what platforms they find themselves gravitating toward and what types of content increase their business conversions
by Inman Sep 22
Buyside launches first-ever National Home Valuation Week
Beginning Monday, Sept. 21, top real estate firms in the US will join forces to promote homeowners to check the value of their home through their local broker
by Lillian Dickerson Sep 18
Pulse: Our readers share their favorite marketing campaigns
This week, our readers share marketing efforts that really resonated with them. A mix of others’ achievements as well as their own, these campaigns hit the mark for our readers
by Inman Sep 8
3 big real estate marketing lies that everyone is telling us
Lead generation myths -- debunked!
by Steven Trice Jul 18
The first rule about drip marketing campaigns
Being better at email marketing starts with what you call it
by Craig C. Rowe Mar 2
13-plus quick ways to make more sales from social media marketing
Harnessing the contacts you already have could mean more business
by Billy Attar Jan 11
Revamped eMerge real estate marketing platform will make official debut at Re/Max convention
Update lets users syndicate messages across Facebook, Twitter and LinkedIn
by Inman Feb 27