5 ways to win at luxury real estate marketing
An interview with Utah-based luxe real estate pro Aaron Woodman
by Melinda Goodwin May 25
A Seattle luxury broker offers 3 tips for success
Brian Hopper shares what it takes to be prosperous in high-end real estate
by Melinda Goodwin Mar 2
How to build a magnetic social media presence
3 tips from Claudine Ellis
by Melinda Goodwin Jan 19
Why luxury real estate is all about selling a lifestyle
An interview with an agent in the field
by Melinda Goodwin Jan 11
When is the best time to market?
Adjusting your spending and efforts based on peak times
by Melinda Goodwin Jan 22
How to do a trade show right
Liven up that static setup
by Melinda Goodwin Jan 20
Are you in real estate sales and marketing? You should be
A successful agent is proficient in both because one informs the other
by Melinda Goodwin Jan 19
Why you need to commit your marketing plan to paper
Eliminate what's not working, and shape up what is
by Melinda Goodwin Jan 14
Brand identity isn't about what you want
Consider your clients' needs to stay top-of-mind
by Melinda Goodwin Jan 11
How to choose a farm location in real estate
What to consider when picking an area
by Melinda Goodwin Jan 7
What is networking?
I call BS on traditional networking events
by Melinda Goodwin Jan 5
How to create a marketing plan with a focus group
Let locals and professionals weigh in on your listing
by Melinda Goodwin Dec 30
How to fill your target market gap
Use social media to your advantage
by Melinda Goodwin Dec 24
How to develop a marketing program for agents
Market the assets, not yourself
by Melinda Goodwin Dec 22
5 steps to a fabulous consultation
Now that you are prepared, it's time to show your stuff
by Melinda Goodwin Jul 17