How tech-savvy brokers deal with second job: proptech 'ambassador'
Real estate brokers who invest in tech stacks frequently find themselves selling their own agents on the technology's merits. Intel spoke to executives about the adoption tactics that work best
by Craig C. Rowe Sep 27
AI-powered Realm-X headlines AppFolio's software updates
Realm-X uses AI to assist users with a number of critical business tasks, including those primary to any property manager’s to-do list involving leasing, maintenance and accounting
by Craig C. Rowe Sep 25
CoreLogic mobile MLS-Touch app available to 1M real estate agents
MLS-Touch provides connections to 4 home showing solutions driven by the data of each MLS in which it's active. It can be deployed by MLSs that don't use Matrix, CoreLogic’s listing solution
by Craig C. Rowe Sep 22
Plunk to punch up marketing for Union Street Media, Realforce
Data-backed marketing assets and tactics are designed to help brokerages gain credibility with a thinning crowd of buyers and sellers
by Craig C. Rowe Sep 21
The pandemic broke open houses. Can a financial downturn fix them?
Open houses have been on the decline for decades, with a typical seller hosting just 1 open house before a sale. But an Intel review of data shows a downturn could breathe new life into the practice
by Marian McPherson Sep 20
CRMLS partners with CubiCasa to proliferate industry with floor plans
This is the latest influential partnership the Finland-based software company has established, having also inked deals with RE/MAX and UtahRealEstate within the last year
by Craig C. Rowe Sep 20
Delta Media Group aims for peak customization in new app release
DeltaNET7 might sound like a covert military op, but it's proptech that rests on a flexible CRM solution and provides a host of ways for brokerages to implement user-level automations
by Craig C. Rowe Sep 18
Data providers now data partners as Plunk, Local Logic strike deal
The overlap in offerings will empower clients on both sides of the partnership, providing Local Logic users with granular insights on the financial aspects of homes within market reports
by Craig C. Rowe Sep 12
RentSpree finds its NorthstarMLS in new partnership
NorthstarMLS is one of the midwest's largest organizations, serving agents and consumers in Minnesota and parts of northern Wisconsin
by Craig C. Rowe Sep 11
Mobile-first marketing standout Rechat emphasizes collaboration, strategy: Tech Review
Rechat does a lot of what a lot of other apps do separately, consolidating a tech-stack for tech-savvy brokers wanting to provide a single point solution for lead nurture, brand-building, sales support and lightweight deal management.
by Craig C. Rowe Sep 8
Zonda acquires self-touring app in support of new construction portal
UTour empowers 'unattended access,' combining a voice tour generated by artificial intelligence, chat tools for in-tour buyer questions and a security feature for users
by Craig C. Rowe Sep 8
The Agency seeks to boost agent marketing savvy with new portal
The portal gives The Agency's agents access to all of its marketing and public relations resources, as well as direct access to its marketing team
by Ben Verde Sep 7
Zillow and Homesite team up to offer renters insurance
Renters can purchase insurance policies on Zillow's desktop or mobile platform, thanks to a partnership with Homesite Insurance. Renters can pay on a monthly or annual basis
by Marian McPherson Sep 7
Zillow's still all-in when it comes to the mortgage business
While other companies are shedding their mortgage arms, Zillow's seeing potential and doubling down on Zillow Home Loans
by Mike DelPrete Sep 7
DelPrete: Legacy brokerages make strides, but upstarts have the edge
Opinion
Shifts in the housing market are exposing underlying changes and the strengths and weaknesses of existing business models, including upstarts like The Real Brokerage, Mike DelPrete writes
by Mike DelPrete Sep 6